Market Intelligence

2 days ago

Johannesburg, South Africa Engen Full time

**Purpose of the Job**:
Responsible for developing Market Intelligence reports (by Sector &/or Product Category), Sector Marketing Plans for Key Sectors and growing the Sales Pipeline by Sector in support of the Business Plan.

**Who You Are**:

- Excellent communication skills and ability to build solid relationships with individuals at all levels, in multiple geographies and business functions, both internally and externally.
- You are dynamic thinker with a high aptitude for learning.
- You have built credibility within your organization and amongst your peers.
- You have a reputation for being insightful and operating with integrity.
- You influence people from different levels of the organization.
- You are innovative, curious, self-directed and results orientated.
- Must be able to multi-task and project manage many tasks simultaneously.
- Ability to work under continual deadlines.

**What you’ll have done before**:

- NQF Level 7 (Degree in Commerce/ Marketing or related)
- 5 years’ experience in Statistical Analysis or experience in B2B Customer Research

ADVANTAGEOUS:
- Project Management Certificate
- Customer Service experience

**Exciting Challenges you might face in the role**:

- Immerse yourself in various aspects of the organization, division and department.
- Play a significant role in the adoption of the Salesforce CRM system within Engen’s B2B business
- Regular present to Frontline Staff and their Customers

**What you’ll have done before**:

- MARKET INTELLIGENCE & ANALYSIS:
- Provide market intelligence by establishing relationships and monitoring the Petro-chemical market for trends, monitoring emerging players and performing in-depth research, identifying and gathering competitive marketing intelligence, create a repository of market intelligence and ensure a user friendly method for users to access information
- Scan the environment and marketplace for innovative fuel and chemical growth opportunities
- Compile a monthly competitive report to ensure up to date competitive analysis with relevant industry players.

SECTOR MARKETING STRATEGIES:
- Develop and obtain approval for Sector Marketing Plans for selected market sectors to drive and support the Business Plan objectives

CUSTOMER & MARKET SEGMENTATION:
- Conduct Customer/market segmentation (through developing, conducting and maintaining customer tier analysis) in order to create and implement appropriate customer value propositions.

BUSINESS SUPPORT:
- Grow the Sales pipeline through identifying Prospects & Compiling Sales Campaigns in Salesforce
- Provide research in support of Sale Efforts wrt tender proposal development
- Respond to market intelligence requests and industry trends from innovation teams and executive management

MASTER DATA:
- Ensure data integrity through maintenance of customer data to ensure accuracy of records

Upskill internal stakeholders by developing and facilitating market intelligence training**Job Location: Johannesburg**:
**Job Advert Closing Date**: All job adverts close five days after date posted

**Engen’s approved Employment Equity plans and targets will be considered as part of the recruitment process.**

**Important Information**:

- The appointment will be made in line with Engen's Employment Equity Strategy.
- Engen reserves the right not to make an appointment.

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