Student Advisor

2 weeks ago


Cape Town, South Africa AAA School of Advertising Full time

Summary: To manage, maintain and grow key accounts (schools), to generate leads and subsequently, enrolments through student recruitment initiatives.

The role includes both a fixed monthly basic salary as well as commission earnings. The role reports to the Regional Sales Manager.

**Experience**:

- At least 2 years sales experience with a proven track record is required.
- Customer relationship and/or Higher education exposure and experience will be advantageous.
- Business development and experience growing accounts.
- Previous experience with CCEA (Cape Careers Exhibition Association) and RFR (Rocking Future roadshows) will be advantageous.

**Other requirements**:

- Valid driver’s license and own transport is essential.
- Able to work weekends and evenings as and when required.
- Must be able to travel locally - essential.
- Relevant qualifications (higher Certificate, Diploma, Degree etc.) will be advantageous.
- Confident in public speaking (presentations to learners and parents will be required)
- Professional competence and use of English (Essential) and a 2nd language (preferred)

**Functional and technical competencies**:

- Western Cape Schools market and Product knowledge (to be acquired after appointment)
- MS office skills (Excel essential)
- Proven experience to manage and track daily, monthly and annual targets.
- Knowledge of Leadsquared or Salesforce (or other CRM systems) will be advantageous.

**Key Responsibilities**:

- Build and maintain relationships with top feeder schools through school visits.
- Build relationships with other schools based on defined segmentation strategy.
- Enable, guide and support members of the team to succeed - Applications, registrations, Consultations and Presentations.
- Implement and drive strategies for growth at campus & national level.
- Overcome complex issues and work cross-department to resolve.
- Build and nurture relationships with prospective students, parents, and sponsors.
- Initiate and facilitate lead generation activities which includes but is not limited to: School presentations (class and grade), events and exhibitions.
- Initiate early school interventions focusing on long term business development.
- Engage various departments as well as internal & external stakeholders.
- Work closely with the Regional Sales manager on interventions geared towards growth.
- Continually review the strategy and identify new segments and markets.
- Engage prospects and match qualification to the potential student’s interest.
- Data entry and maintenance of database and pipelines
- Maintain records of telephonic interactions, log activities and update sales stats
- Achieving sales target, minimum registrations and various KPIs
- Setting appointments and engaging in consultations, campus tours and similar
- Lead the change & support in change management where applicable.

**Accountabilities Include**:

- Volumes - Calls, appointments and school bookings
- School, exhibition and career fair attendances and presentations
- Timeous, quality, accuracy and completeness of information
- Duration and outcomes (of various interactions across various platforms)
- Enrollment headcount and revenue generated.
- Cross mode / qualification / campus / sales and activity volumes
- Level of product knowledge
- Smooth running of open day and various campus events.
- Systems adoption and utilization



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