Sales and Marketing Consultant
7 months ago
My client in the health and personal accident insurance industry is looking for a highly effective, driven and tenacious Sales and Marketing Consultant.
**The Sales and Marketing Consultant’s main objectives shall include the following (not to be treated as an exhaustive list)**:
- The facilitation and implementation of all long and short-term marketing and sales related campaign(s) on behalf of the Company.
- Be the brand ambassador of the Company and an effective implementer of all marketing related strategies of various products to sell within the Company’s existing and potential broker network.
- Research and source prospective business within the broker network.
- Maintain regular contact within the broker network to discuss renewals and/or prospective revenue opportunities.
- Setting up meetings and build broker relationships. Aim should be to obtain new business from the broker relationships and to maintain a successful rapport with them.
- Always keep abreast of up-to-date market trends and best practices within the industry.
**KEY RESPONSIBILITIES INCLUDE THE FOLLOWING**:
**1. Campaign delivery**
**2. New business development**
**3. Reporting excellence**
**4. Relationship building with key stakeholders**
**5. Ensure timeous and accurate completion of all administration**
**6. Risk reviews**
**7. Marketing lead**
**8. Ad hoc functions**
**COMPETENCIES/SKILLS REQUIRED**
**Experience**
- Minimum of 3 years within the insurance industry.
- Minimum of 5 years’ experience within a marketing related role, influenced predominantly by sales (lead generation of new and existing business).
- Industry knowledge of competition and product comparisons.
- Track record of Company specific contacts, e.g., broker relationships.
- Basic understanding of the FAIS act.
**Skills/Qualifications/Educational requirements**
- Excellent written and verbal communication skills [both English and Afrikaans].
- Comfortable speaking with clients, whether over the phone or in person.
- Persuasive communication and listening skills.
- Friendly personality, with excellent interpersonal and sales skills.
- Ability to build customised insurance policies and packages that meet brokers’
requirements.
- Proven experience in networking and building long-lasting relationships.
- Resilient spirit and persistent nature.
- Strong analytical skills with a goal-oriented mind.
- Presentation skills.
- Strong Microsoft Office skills i.e., Excel skills to be of an intermediate level and
superior PowerPoint skills.
- Matric qualification is a mandatory requirement.
- Tertiary qualification i.e., bachelor’s degree and/or National Diploma in Sales and
Marketing (highly beneficial).
**Competencies**
- Accountability
- Communication
- Relationship building
- Cross functional awareness
- Organisational awareness
- Negotiation, conflict management and resolution
- Problem solving and results orientation
- Time management
- Diary management
- Planning, organising and co-ordinating
- Monitoring and evaluation
- Telephone manner
- Customer service delivery [broker]
- Political astuteness (“art of getting things done”)
- Collaborative working /teamwork
- Risk management
- Stress management
- Service delivery innovation
- Stakeholder relations
- Legislation and policy implementation
- Diplomacy
**Technical Knowledge and Skills**
- Arctitan
- Profida
- Everlytic
- Sharepoint
- Microsoft Outlook
- Cybersecurity Awareness
- Short Term Insurance Act
- Protection of Personal Information Act (POPIA)
- Treat Customers Fairly (TCF) principles
**Attributes**
- Interpersonal skills
- Analytical skills - detail oriented
- High level of professionalism: first point of contact
- Effective brand ambassador
- Quick response rate
- “Be on top of the game”
- Self-starter
- Confident
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