Mid-weight Digital Content Strategist: Healthcare
2 weeks ago
**Responsibilities**:
- Develop integrated social strategies that achieve brand goals and business objectives
- Develop multi-channel social ecosystems for the company’s brand portfolio, including channel specific content strategies, editorial calendars and strategic roadmaps
Work with designers to incorporate social into the core of creative concepts
- Identify social media opportunities and turn those opportunities into content and campaigns
- Work with production and design teams to support the execution of social media programs and campaigns
- Translate strategic discoveries into inspiring briefs, strategies and content for their brands
- Work with the paid media team to ensure paid media strategies are effectively integrated into each content initiative.
**Requirements**:
- 5-7 years’ experience developing and activating social media campaigns and communities
- Proven track record of successfully leading brands into new strategic areas
- A background in copywriting - with a proven ability to write content on behalf of brands
- Demonstrated experience recommending and implementing enterprise-wide social media solutions for brands on a publishing and platform scale
- Able to lead, manage and participate in cross-functional teams
- An unwavering desire to drive Social media innovation
- A proactive, creative and enthusiastic attitude
- The ability to deal with stress and remain calm under pressure
- A sense of overview, always able to look at the bigger picture and bring together all of its components
- Good people skills (you’ll meet and deal with plenty along the way)
- An enthusiastic team player (essential), with great listening skills and a collaborative approach
- Able to work well with a wide range of people, building strong relationships across the business
- Flexible and adaptable to the needs of an ambitious and growing business, with a positive approach to every task
- Innately curious with an insight into human behaviour, and an instinct for popular culture
- A collaborative work ethic and easy-going nature
- Unintimidated by the idea of working across a portfolio of brands
- A naturally curious mind and passion for content marketing
- Able to juggle multiple projects and tasks at once
- Experience in and/or an interest in the natural health industry - preferable.
City: Cape Town
Country: South Africa
Level of Expertise: Mid
Remuneration: Negotiable
Reference Number: #Tam626
**Tamara Wolpert**:
GM & Consultant
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