Marketing & Brand Manager

3 weeks ago


Stellenbosch, South Africa Merand Corbett & Associates Full time

Western Cape, Stellenbosch

Purpose

This position will develop and maintain all brands associated with the company to ensure that it remains recognisable, up to date and exciting to customers. The role will also ensure that through the marketing strategy (digital and traditional), that there is consistency in not only the brand message, but the look and feel of it through all the organisational campaigns.

Education requirements:

- Appropriate formal qualification related to marketing and brand management.
- A qualification with a digital focus would be an advantage

Skills & experience:
Ability to prove / describe
- Proven track record in the development, implementation and management of brand and marketing strategies for organisations
- Have a good background and knowledge of the South African fruit industry would be an advantage
- Have the ability to build relationships in order to establish strong brand trust between the organisation and all its relevant stakeholders
- Strong, proven ability to incorporate and leverage different technology tools and techniques in the Marketing and Brand strategies

Key Performance Areas:
Brand development (grow demand) and branding strategies

Building of the Brand Profiles

Management of Brand Assets

Digital Marketing

Financial Management

Development of branded packing materials
- For more information please contact:

- Carin Walters



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