Head of Digital Marketing

4 weeks ago


Johannesburg, South Africa Measured Ability Group Holdings Full time

**South Africa - Gauteng**, Johannesburg - North (Sandton / Midrand / Diepsloot)**

**Our client is looking for an individual to fill in the role as Head of Digital Marketing at their Gauteng offices.**
**This position is generally responsible for planning, developing, implementing, and managing the overall digital marketing strategy. In addition, they are responsible for managing,**
**guiding, and training digital marketers and other positions in the team.**
**As a Head of Digital you will be responsible for setting up, implementing, and managing the overall digital marketing department and the digital marketing strategy.**

**Minimum Requirements**:
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- **Any Degree i, BCom, Marketing or Informatics (beneficial experience**
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- **5 years of experience as a Head of Digital Marketing**
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- **10 years of experience in developing and implementing digital marketing strategies**
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- **5-10 years of hands-on experience with SEO, Google Analytics and social media analytics tools and resources**
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**Core Functions: ( NOT LIMITED TO)**

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- **Build, plan and implement the overall digital marketing strategy**
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- **Manage the strategy**
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- **Collaborate with the broader marketing team to align communication strategies and tactics.**
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- **Develop, lead and manage the digital marketing team**
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- **Stay up to date with the latest technology and best practices**
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- **Manage and oversee different digital marketing channels**
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- **Measure ROI and KPIs**
- **Prepare and manage digital marketing budget**

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- **Oversee all the company's social media accounts**
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- **Measure and manage online content**
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- **Analyse SEO, Google Analytics and social media analytics to provide data enriched recommendations to drive brand strategies and maximise ROI**
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- **Develop attribution models to support future campaign decisions**
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- **Research competition, investigate benchmarks and provide suggestions for improvement**
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***

For more information please contact:
**Zae Chetty


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