Head of Digital

2 weeks ago


Johannesburg, Gauteng, South Africa Cardilogix Full time

Job Overview:

Date Posted:

Posted 4 hours ago-
Location: Johannesburg, Gauteng-
Job Title: Head of Digital-
Salary: R50,000 - R70,000-
Education Level: Diploma-
Job Level: Management-
Minimum Experience: 5- 7 Years
Head of Digital position available in Johannesburg
:

We are hiring a Head of Digital for a leading creative agency. This is a full-time position. On-site, office based.

R R70 000 per month.

Requirements:

  • Must have at least 6 years of experience working in a digital, advertising or marketing agency.
  • Must have experience in all paid search channels, including PPC, search, display and paid social.
  • Must have 6 years of digital marketing strategy and digital campaign experience.
  • Must have agency experience working on big retail, FMCG, car and banking brands.

Duties and Responsibilities:

  • Motivate and mentor junior members of the Digital Marketing team.
  • Team management.
  • Responsible for auditing, setting up, managing and optimising all Paid Social & PPC Campaigns.
  • Build a PPC strategy for a variety of client accounts.
  • Oversee keyword analysis; keyword list building, campaign bid management and optimisation using client preferred tracking tools and ad copy testing.
  • Conduct Google Analytics metrics analysis to measure user engagement and campaign performance postclick.
  • Utilising bid management tools to help drive KPIs.
  • Possess proficiency in major social platforms' standard methodologies, including Facebook, YouTube, Instagram, Snapchat, Twitter, Tik Tok.

Major Skills:

  • Google Display, Search, Shopping, Mobile, Video, AdWords and Analytics
  • Digital Channel Strategy
  • Digital Media Strategy
  • Social Media Strategy

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