Associate Manager, Customer Marketing

5 days ago

Midrand, South Africa SC Johnson Full time

**SC Johnson has opportunity for Associate Manager, Customer Marketing**

**ABOUT SC JOHNSON**

SC Johnson is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Raid®, Glade®, Kiwi®, OFF®, Windex®, Ziploc® and more, in virtually every country. Through these household names, we are making a positive difference to the world around us. But we only succeed with the combined vitality and strength of our 13,000 people who we truly value and support in their pursuit of individual and shared goals.

**ROLE SUMMARY**
- Develops specific shopper strategies, tactics and activations to win with the shopper. Responsible for managing and leading execution of activities in market for assigned category/ies in market/s.
- Partner with Marketing and Sales in timely execution of Category specific Global driven commercialization and Base/Expand initiatives.
- Assist the Cluster Customer Marketing Manager in selecting and prioritizing customer marketing initiatives to be deployed within the Cluster
- Lead shopper/trade/channel understanding across markets for assigned category/ies, based on local knowledge, and monitor local execution.
- Support and drive efficiencies through scale and harmonization of materials across the cluster

**RESPONSIBILITIES**

**_
New Product Development and Category specific projects
- **
- Ensure Trade Bundles developed for assigned Category are appropriately adopted/adapted by the Cluster, and implementation plans are prioritized, resources fairly and optimally allocated, and implementation monitored
- Ensures executional requirements of retailers/distributors/customers are clearly articulated and actioned by Marketing Commercialization teams
- Supports the Cluster CM Manager in identifying opportunities and timely execution of plans to provide scale and efficiency benefits to the Cluster and Category by eliminating duplication of work
- Executes Special Pack plans consistent with agreed guidelines and principles
- Together with Marketing, review and help optimize SKU assortment for the Category, aligned with HQ/Product Supply/Marketing & Commercialization directions, and deliver SKU objectives
- Ensure excellence in sales execution at POSM

**_
Channel and Customer Support_**
- Provide Category support to Sales Team in the development and presentation of Joint Business Plan with major Global/Regional customers; and also in the development of Category Vision presentation
- Provide Category Management support, tools and tactics and ensure all distribution and display initiatives are executed properly and in a timely manner

**_
Shopper_**
- Propose and conduct Category specific shopper studies for the Cluster (if needed), and cascade study synopsis, learnings, implications and action plans to address opportunities
- Define and Execute shopper initiatives which are in line with brand objectives
- Drive execution of focused and synchronized trade and shopper activities (i.e. FOCO)

**_
Processes_**
- Supports Cluster CM Manager in selection of Category projects, initiatives, prioritization and allocation of resources (promotions, mix component of trade spend, etc.)
- Together with Sales, co-manages the Category allocated trade spend, and ensures the establishment and conduct of appropriate controls to manage resources, and leads course correction for the Equity-Building component of trade spending to stay within budget
- Provide information and analysis that will make stronger the demand management process of the assigned Category
- Collaborate with Finance, marketing in the development of price increase recommendation, that will be presented to the Cluster Marketing Leadership, in line with DPM and Pricing Strategy

**_
Administrative/Support Services_**
- Develops appropriate tracking process for the Category, initiatives and scorecards to monitor sales, shares, distribution performance, competitive activities, and in-store execution
- Supports Sales in developing action plans to improve customer centricity/distributor engagement and monitors execution
- Multi-functional experience in Customer Marketing, and either in Sales and/or Marketing, in a **Household Care Company**
- 5 years FMCG experience
- At least 2 years in either a Sales or Customer Marketing role
- Knowledge of the Category, pertinent Key Customers, and key Competitive set
- Good track record of delivering objectives consistently
- Proven track record having profitably grown a business, having developed and implemented the appropriate policies and processes necessary to drive and manage a business, and having infused his/her cross functional teams with a clear and focused drive for measurable performance.
- Demonstrate outstanding business and operational leadership capabilities, including continuous improvement knowledge to improve reliability and agility in a highly dynamic environment.
- Min BCom Marketi

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