Search Engine Marketing Specialist

15 hours ago


Cape Town, South Africa HR Covered Full time

**About the Role**:
The mission for this role is to generate 1000 **eligible** leads every month at a CPC of 22 CAD or less with a monthly ROI not less than 350% through Search Engine Ads(majorly),Social Media Ads and SEO.

**About the Company**:
We're HR Covered, and we help Canadian Companies overhaul their Human Resources to create an incredible employee experience, and culture. We ensure legislative compliance while making things easier to understand for team members.

HR Covered started in London, Ontario, (You’ve never heard of it?), well, it’s a small town south of Toronto, Canada. We’ve been in business just over a year and we’ve grown immensely. We currently have over 65 full time team members, from around the globe.
*Primary Duties & Responsibilities:

- Perform full keyword research and develop related strategies
- Build & optimize PPC campaigns
- Define, monitor, and analyze trends
- Develop paid search strategy and determine KPIs for each recommendation
- Communicate effectively across the organization, internally and externally
- Actively test and analyze targeting criteria (keywords and audiences), ad creatives, landing pages, and bid strategies to drive results in line with campaign goals
- Actively work to improve site speed and page ranking
- Communicate performance results and strategy recommendations
- Identify and maximize new opportunities for growth
- Think creatively to develop innovative tactics and strategies that drive results
- Follow industry trends, drive innovation, and contribute to case studies, blog articles, and training
- Contribute to projects, process changes, and roll-outs
- Learn from our staff of industry experts and multiple e-learning resources
- Create monthly and quarterly business reviews & other executive-facing presentations that outline performance, insights from testing, and key strategic opportunities

Required Skills and Technologies:

- Google Analytics
- Google Search Console (Webmaster Tools)
- Google Keyword Planner Tool
- Moz/ SEM Rush/ Ahref Research Tools
- Google AdWords
- Bing Ads
- Linkedin Ads
- Deep expertise of Microsoft Excel
- CMS Frameworks: WordPress
- Working knowledge of HTML and CSS
- Strong knowledge of search engine algorithms and ranking strategies
- Deadline and detail oriented
- Enthusiastic, flexible, and creative problem solver with excellent attention to detail
- Excellent ability to collaborate with internal teams

*
*
Work Timing: 9 AM to 6 PM Eastern Standard Time
Preferred Skills and Technologies:

- Google Adwords Certified
- Adobe Analytics
- Adobe Social
- CMS Frameworks: Wordpress
- Working knowledge of JavaScript and PHP

*

Work Remotely
- Yes

**Job Types**: Full-time, Permanent

**Salary**: R20,500.00 - R22,500.00 per month

**Experience**:

- Google AdWords: 5 years (required)
- Linkedin Ads: 2 years (preferred)
- SEO: 2 years (preferred)
- Landing Page Optimization: 4 years (required)
- Google Analytics: 5 years (required)

**Language**:

- English (required)



  • Cape Town, South Africa East End Yovth Full time

    **Responsibilities for SEO Specialist** - Manage SEO campaigns - Oversee client communication - Develop optimization strategies that increase our client's search engine results rankings - Manage multiple projects while executing time-sensitive deliverables - Research SEO keywords using several tools such as SemRush, Keyword Planners, etc - Set measurable...


  • Cape Town, South Africa Globmed Full time

    **Digital Marketer Search engine optimisation** **About the company**: The company is a digital marketing agency focused on search engine optimisation (SEO); getting clients and a number of our own projects ranking higher on Google and other search engines. We are a hungry and ambitious team of digital marketers with an eye for success. Location:...

  • SEO Specialist

    7 months ago


    Cape Town, South Africa Wise Pelican Full time

    **Location: REMOTE** **Wise Pelican** is a full-service marketing company who helps real estate agents in the United States retain and expand their customer base. We are looking for a talented** SEO Content Creator **to join our dynamic team and play a crucial role in optimizing our online presence through high-quality content creation. As an SEO-savvy...


  • Cape Town, South Africa Ruby Digital Full time

    ***Ruby Digital is looking for a Search Marketing Analyst to join our team. At Ruby Digital we’re always looking for talented people to work with. If you’re passionate about digital marketing and committed to furthering your career in a company that’s equally committed to helping you realise your full potential, then we’d like to hear from...


  • Cape Town, Western Cape, South Africa Elite Search Full time

    We are seeking an experienced IT Infrastructure Specialist to join our team at Elite Search. This role will be based in various locations including CT, JHB and Durban.About the JobThe successful candidate will have 5yrs of relevant experience in IT Support/Infrastructure support, with expertise in desktop (including AD & software & hardware support),...

  • Paid Search Manager

    6 days ago


    Cape Town, South Africa LE BOAT Full time

    **We are excited to be recruiting for an experienced Paid Search Manager to join our Le Boat team in Cape Town!** You will be working for our fantastic brand Le Boat which is the market leader in self-drive boating holidays across Europe and Canada’s inland waterways. With over 50 years of experience and operating a fleet designed to suit all party sizes...


  • Cape Town, South Africa Rain Full time

    **Responsibilities**: - Creating, managing, optimizing, and reporting on all paid search campaigns. - Defining campaign budgets, aligning campaign goals, and maintaining consistency with the overall strategy. - Collaborating with other digital and non-digital advertising specialists. - Identifying new opportunities for optimization within the paid search...


  • Cape Town, South Africa Le Boat Full time

    Operating across the globe including Europe, Australia, North America and Canada, at Travelopia we are passionate about being the best and pride ourselves on the unique and diverse range of holiday experiences we offer our customers. Our combined businesses are the world’s largest provider of specialist and experiential travel with a range of unique...

  • SEO Specialist

    7 months ago


    Cape Town, South Africa Search Project Full time

    **A little bit about us**: We are a small, highly-skilled, flexible and client-driven SEO agency with our hearts in Cape Town and our clients based in the US, UK and Canada. We're a remarkable team of driven, diligent and creative individuals. We passionately believe that businesses should ooze integrity, that work should be whole-heartedly enjoyable and...


  • Cape Town, South Africa Sunsail, The Moorings, and Leopard Catamarans Full time

    Operating across the globe including Europe, Australia, North America and Canada, at Travelopia we are passionate about being the best and pride ourselves on the unique and diverse range of holiday experiences we offer our customers. Our combined businesses are the world’s largest provider of specialist and experiential travel with a range of unique...

  • SEO Specialist

    6 days ago


    Cape Town, South Africa Initiate international Full time

    A leading digital agency are looking for an **SEO Specialist** in **Cape Town** to manage organic search engine optimization for hosting. You will be responsible for end-to-end management of host-side **SEO** including strategy, program planning, execution and improving results on all major search networks. Does this **job** sound like the perfect challenge...

  • Paid Search

    6 days ago


    Cape Town, South Africa Sunsail Full time

    We are seeking a **Paid Search and SEO Manager** for Yachts, who as part of the wider Digital Marketing team can help drive our paid and organic search performance and strategy to the next level. This role will lead the work to develop and execute a strategy and roadmap of continuous optimisation and growth that will drive a significant part of the new...


  • Cape Town, Western Cape, South Africa Set Consulting Full time

    Job Description: Marketing and Communications SpecialistSet Consulting is seeking a skilled Marketing and Communications Specialist to lead our digital marketing efforts. The ideal candidate will have experience in SEO, paid advertising, social media, WordPress, and CRM.Responsibilities:Maintain and update the company website using WordPressEnsure website...

  • Paid Media Specialist

    8 months ago


    Cape Town, South Africa HotelJobs.co.za Full time

    Are you passionate about leveraging the power of search media to drive exceptional results? Do you thrive in a dynamic marketing environment where creativity meets data-driven decision-making? If so, we want you to be a part of our team at the Aquila Collection! **Position: Paid Media Specialist (PPC and Search)** **Location: Green Point, South...


  • Cape Town, South Africa Job Crystal Full time

    Reporting into the Senior Paid Search Manager under the Global Head of Paid Search, you will be responsible for helping to manage Google Ads, Microsoft Ads and Apple Search campaigns globally across multiple brands and finance/fintech verticals. In this fast-moving industry, being able to efficiently manage your time and prioritise your workflow is as...


  • Cape Town, South Africa Ladder.io Full time

    **The PPC Marketing Specialist is responsible for managing a team of Search Specialists and proportion of revenue within Ladder’s Search Department. Their remit covers managing all activity within Paid Search Channels for their team’s portfolio of clients, including (but not limited to) the following channels: Google Ads (incl. GDN, Google Shopping, UAC,...


  • Cape Town, South Africa HyperionDev Full time

    **ABOUT US**: HyperionDev is the largest provider of software development education in Southern Africa, and one of the largest globally. Counted among the top education technology startups in EMEA with headquarters in Cape Town and London, we support learners from over 40 countries in changing into fulfilling tech careers. We are dedicated to closing the...


  • Cape Town, South Africa 47Jump Street Full time

    **SPECIALIST ROLE: SEO & DIGITAL ANALYTICS** Are you an SEO Specialist with a passion for unravelling the mysteries of search engine algorithms and optimizing digital landscapes for success? If you live and breathe analytics and are ready to lead the charge in driving online visibility, 47Jump Street is where you should be! This job is of a hybrid nature,...

  • SEO Executive

    7 months ago


    Cape Town, South Africa Straight Up Search Full time

    _Applications without portfolios (audits, examples of work) will not be considered. And note: If your role hasn't been "SEO Specialist, SEO Expert, SEO Consultant, or anything SEO X" before you likely won't be appropriate for the role. _ Also, this is for a full time role. If you have other commitments, you will not be considered. This role provides a...


  • Cape Town, South Africa Anecia's Full time

    Location: Remote **Job Type**: Full time **Responsibilities may include**: - Assisting with managing digital marketing projects - Liaising with clients and stakeholders - Researching, planning and writing content for websites and SEO projects - Working on websites to optimise their technical SEO performance - Carrying out technical analyses of new and...