Digital Experience Lead
1 month ago
**Who We Are**:
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
**Who we're looking for**:
We are looking for a Digital Experience Lead to influence strategy and make platform decisions. This role requires a technical understanding of digital capabilities and limitations, creativity to drive innovation and experiential solutions, and a strategic mindset to align with business objectives.
**What you'll be doing**:
- Assist with developing digital and social campaign framework across multiple phases
- Oversee and manage the 1XP platform implementation and strategy
- Collaborate with digital strategists on microsite development and 1PD acquisition
- Drive innovation in digital experiences and interactive solutions
- Manage cross-functional relationships between strategy, creative, and technical teams
- Lead platform optimization and template development for efficient campaign execution
- Adapt global campaigns for African markets digitally
- Provide creative and strategic input for experiential and innovative OOH initiatives
**What you'll need**:
- Strong understanding of digital platforms and social media ecosystems
- Experience in UX/UI design and digital product development
- Strategic thinking and campaign planning capabilities
- Innovation and creative problem-solving abilities
- Technical understanding of web-based experiences
- Experience in managing digital transformation initiatives
LI-EMEA #LI-HYBRID
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
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