Marketing Channel Manager

5 days ago


George, South Africa Badger Holdings Ltd Full time
Job title : Marketing Channel Manager - Pet Job Location : Western Cape, George Deadline : December 12, 2024 Quick Recommended Links
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Responsibilities

  • Act as a Marketing Consultant to Pet Direct, Pet Partner and Vet channels, driving demand and generating activities.
  • Develop and manage internal and external customer relationships.
  • Prepare action plans by account.
  • Assist in developing and implementing target marketing plans as needed by internal & external stakeholders.
  • Business alignment: Apply key business strategy focus areas into account planning and day-to-day delivery.
  • Channel alignment: Build an account plan closely aligned to the channel strategy and purposely develop the strategic principles specifically applicable to the account.
  • Establish internal service level standards with the Network, Support and Solutions divisions to ensure the total customer partner experience.
  • Create and conduct proposal presentations.
  • Build personal relationships with key staff within the channel.
  • Supervise execution of co-marketing activities by partners and/or vendor agencies.
  • Tracking & monitoring the performance of all campaigns.

Min requirements

  • Relevant Marketing Diploma
  • 3-5 years of professional Partner/Channel/Distributor marketing experience from strategy to execution in a highly driven digital environment 
  • Strategic and analytical thinker with the ability to work in an international virtual team with marketing, sales and product specialists and with business partners
  • Demonstrate wide and proven experience in the digital marketing mix and, therefore, can consult and advise partners on their marketing strategy and execution to drive pipeline growth.

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