Digital Campaign Manager

2 weeks ago


George, Western Cape, South Africa Capital Recruit Full time
Digital Campaign Manager Job Description

We are seeking a highly skilled Digital Campaign Manager to drive the success of our marketing campaigns. As a key member of our Marketing team, you will be responsible for developing and executing effective digital marketing strategies to achieve business objectives.

Key Responsibilities:
  • Analyze data from various platforms to inform campaign strategy and optimize results.
  • Develop and implement monthly reporting to track campaign performance.
  • Provide general assistance with campaign development and project management.
  • Plan and monitor paid media campaigns across multiple Google Ad platforms.
  • Manage Google Ad Media Buying Platforms to ensure maximum ROI.
  • Optimize advertising campaigns for improved performance.
  • Project manage the implementation and optimization of performance paid media campaigns.
  • Analyze campaign performance, identify strategic opportunities, and exceed set KPIs.
  • Stay up-to-date with the latest digital media landscape to deliver best-in-class campaigns.
  • Demonstrate measurable success through achievement of set KPIs.
Requirements:
  • Minimum 2 years of campaign management experience, with a focus on running paid marketing campaigns on Facebook and Google for business-to-customer products.
  • Relevant Marketing or Digital Marketing qualification is a plus.
  • Highly organized and detail-oriented, with customer-centricity at the forefront of all conversations and decisions.
  • Strong commercial acumen and ability to drive business success in a fast-paced Fintech environment.
  • Proactive and accountable, with a focus on meeting deadlines and driving projects forward.


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