Head of Member Engagement

4 months ago

Cape Town, South Africa Ad Talent Full time

Who are we: An established global group of companies dedicated to the health and wellness industry. 

Who are we looking for: A senior dynamic candidate to lead the member engagement and retention business. 

What will you do:

  • Develop a clear strategy and approach to Member Engagement.
  • Improve the accuracy of 1st party marketing data by building a robust CRM and marketing automation model.
  • Grow member usage.
  • Optimise revenue streams and business growth through targeted marketing initiatives and effective use of customer data.
  • Develop and execute a comprehensive member engagement strategy aligned with overall business goals.
  • Lead the implementation of CRM systems, tools, and processes to meet business needs.
  • Establish the necessary data infrastructure and technology platforms for personalized communications at scale.
  • Analyze customer data to gain insights into customer behavior and preferences, informing targeted marketing campaigns.
  • Drive member retention through targeted communication and engagement initiatives.
  • Explore and implement innovative ways to engage and monetize the customer base.
  • Collaborate with the Head of Brand and Communications to ensure consistency and alignment of messaging across all customer touchpoints.
  • Evaluate and report on the success of CRM initiatives, making recommendations for improvements.
  • Establish automated member communication journeys based on key triggers and milestones to enhance customer experience.
  • Facilitate relationships between Loyalty and other departments across the business.

What do you need: 

• 8+ years of experience in CRM and marketing automation, with a proven track record of driving customer engagement, retention and revenue growth through CRM initiatives.
• A minimum of 3+ within a senior leadership role
• Solid and proven people leadership skills, with the ability to manage cross-functional teams and drive projects to successful completion.
• In-depth understanding and hands-on experience with CRM platforms such as Salesforce, Microsoft Dynamics, Hubspot, or similar.
• Strong technical knowledge of data analysis, segmentation, and reporting tools.
• Excellent communication and interpersonal skills, with the ability to collaborate and influence stakeholders at all levels up to Group EXCO.
• A strategic mindset with the ability to think long-term and contribute to the overall business strategy.
• A creative thinker with a passion for delivering exceptional customer experiences with relevant communication strategies and content.
• Ability to work in a fast-paced and dynamic environment, with a strong sense of accountability and ownership.
• Flexibility and enthusiasm in adapting to changing priorities and business needs.
• Knowledge and certifications in areas such as content marketing, analytics, email marketing, marketing automation tools, lead generation, customer journey mapping and customer engagement.

  • Head of Member Engagement

    2 months ago

    Cape Town, South Africa Virgin Active South Africa (Pty) Ltd Full time

    **Your Purpose...** - At Virgin Active, we change people’s lives for the better through wellness. We help members live longer, healthier, happier lives - what could be more inspiring? There are few companies that have as much of a positive effect on customers as Virgin Active, and that’s a privilege and a responsibility. - Your core purpose will be...

  • Head of Member Engagement

    2 weeks ago

    Cape Town, South Africa Virgin Active South Africa (Pty) Ltd Full time

    Your Purpose... - At Virgin Active, we change people’s lives for the better through wellness. We help members live longer, healthier, happier lives – what could be more inspiring? There are few companies that have as much of a positive effect on customers as Virgin Active, and that’s a privilege and a responsibility. - Your core purpose will be to: -...

  • Head of Member Engagement

    4 months ago

    Cape Town, South Africa Ad Talent Full time

    Who are we: An established global group of companies dedicated to the health and wellness industry.  Who are we looking for: A senior dynamic candidate to lead the member engagement and retention business.  What will you do: Develop a clear strategy and approach to Member Engagement. Improve the accuracy of 1st party marketing data by building a robust...

  • Head of Member Engagement

    4 months ago

    Cape Town, South Africa Ad Talent Africa Full time

    Who are we: An established global group of companies dedicated to the health and wellness industry. Who are we looking for: A senior dynamic candidate to lead the member engagement and retention business. What will you do:Develop a clear strategy and approach to Member Engagement.Improve the accuracy of 1st party marketing data by building a robust CRM and...

  • Head of Change and Employee Engagement

    5 months ago

    Cape Town, South Africa LRI Invest Full time

    Description HEAD OF EMPLOYEE ENGAGEMENT & CHANGE (FTC - 12 months) This is an exciting Fixed Term opportunity for an experienced communications professional with a passion for people, to drive the employee engagement, culture and change communications agenda for a global business of 10,000 people. A member of the Marketing and & Communications Management...

  • Head of Alumni Engagement

    4 months ago

    Cape Town, South Africa HyperionDev Full time

    **ABOUT US**: HyperionDev is one of the largest providers of accelerated tech education in EMEA and one of the oldest providers of 'coding bootcamps' in the world. We work with top universities such as Imperial College London, The London School of Economics, The University of Edinburgh, and Stellenbosch University to deliver structured technical courses and...

  • Senior Customer Engagement Strategist

    3 days ago

    Cape Town, Western Cape, South Africa Ad Talent Africa Full time

    About the RoleWe are seeking a Senior Customer Engagement Strategist to lead our member engagement and retention business.The successful candidate will be responsible for developing a clear strategy and approach to member engagement, improving the accuracy of 1st party marketing data, and growing member usage.Key Responsibilities:Develop a comprehensive...

  • Senior Director of Customer Engagement

    2 weeks ago

    Cape Town, Western Cape, South Africa Ad Talent Africa Full time

    Job Title: Senior Director of Customer EngagementAt Ad Talent Africa, we are seeking a Senior Director of Customer Engagement to lead our member engagement and retention business. As a key member of our team, you will be responsible for developing a clear strategy and approach to Member Engagement, improving the accuracy of 1st party marketing data, and...

  • Head of Customer Retention

    1 month ago

    Cape Town, Western Cape, South Africa Ad Talent Full time

    Job Title: Head of Member EngagementWe are seeking a seasoned professional to lead our member engagement and retention efforts. As Head of Member Engagement, you will be responsible for developing and executing a comprehensive strategy to drive member growth, retention, and revenue.Key Responsibilities:Develop a clear and compelling member engagement...

  • Head of Customer Retention

    3 weeks ago

    Cape Town, Western Cape, South Africa Ad Talent Full time

    Job Title: Head of Member EngagementWe are seeking a seasoned professional to lead our member engagement and retention efforts. As the Head of Member Engagement, you will be responsible for developing and executing a comprehensive strategy to drive member growth, retention, and revenue.Key Responsibilities:Develop a clear and data-driven member engagement...

  • Member Experience Team Manager, Uk

    5 months ago

    Cape Town, South Africa Ten Group Full time

    **Overview** As a Member Experience Team Manager, you will lead on / play critical role in the management of the Member Experience Team as part of the broader EMEA region. Your role involves the accountability for the successful running of the MS, VoC and QA functions in your region. You will manage the Member Experience Team, creating an environment where...

  • Head of Customer Retention

    1 month ago

    Cape Town, Western Cape, South Africa Ad Talent Africa Full time

    {"title": "Head of Member Engagement", "description": "Join Our Team as a Senior Leader in Member EngagementAt Ad Talent Africa, we are seeking a highly skilled and experienced professional to lead our member engagement efforts. As a senior leader, you will be responsible for developing and executing a comprehensive member engagement strategy that drives...

  • Head - Collective Bargaining

    2 weeks ago

    Cape Town, South Africa City of Cape Town Full time

    ELIGIBILITY CLOSING DATE 07.11.2024 REFERENCE NUMBER CS 198/24 ext SALARY **TCOE Salary**: R 1 227 099.00 DEPARTMENT Human Resources DIRECTORATE CORPORATE SERVICES Head - Collective Bargaining **Requirements**: - A relevant degree in Human Resources (Labour Relations) or Law, whilst a postgraduate qualification in Labour Law or Labour Relations is...

  • Head: Academic

    5 months ago

    Cape Town, South Africa IIE Varsity College , IIE Vega and IIE MSA Full time

    **Direct Reporting Line**: Campus Head **Vega School** is an educational brand of The Independent Institute of Education (The IIE). The IIE enjoys the reputation of being at the forefront of private higher education in South Africa and is registered with the Department of Higher Education and Training (DHET) to provide higher education qualifications...

  • Professional Officer Communication and Engagement

    4 weeks ago

    Cape Town, South Africa City of Cape Town Full time

    ELIGIBILITY Suitably Qualified CLOSING DATE 25.10.2024 REFERENCE NUMBER UMO 54/24 Ext SALARY **Basic**: R 499.822,00 p a DEPARTMENT Transport Shared Services DIRECTORATE URBAN MOBILITY Professional Officer Communication and Engagement **Requirements**: - A relevant Bachelor’s degree (preferably in Communication, Marketing, Public Relations or...

  • Head - Gis and Surveys

    4 weeks ago

    Cape Town, South Africa City of Cape Town Full time

    ELIGIBILITY Suitably Qualified Candates CLOSING DATE 27.10.2024 REFERENCE NUMBER EG 33/24 Ext SALARY **TCOE**: R1 227 099 p.a DEPARTMENT Property Transactions DIRECTORATE ECONOMIC GROWTH Head - GIS and Surveys **Requirements**: - A relevant degree in Geomatics - 8 Years or more relevant experience in Property Management and Geomatics at middle management -...

  • Savca Head of Operations

    5 months ago

    Cape Town, South Africa South African Venture Capital and Private Equity Association (SAVCA) Full time

    SAVCA is looking for an energetic, service-orientated Head of Operations to join its small and close-knit team to support its work in promoting the private equity and venture capital industry in Southern Africa. As the Association continues to grow its Member and partner-base, the efficiency of processes and strength of its collaborations become a critical...

  • Head of Talent Acquisition

    1 month ago

    Cape Town, Western Cape, South Africa ABC Worldwide Full time

    Talent Acquisition HeadWe are seeking a seasoned Talent Acquisition Head to spearhead our recruitment efforts in SA. As a key member of our team, you will be responsible for designing and implementing effective recruiting strategies to attract top talent.Key Responsibilities:Develop and execute talent pipelines for current and future job openingsLead all...

  • Head of Sales

    1 month ago

    Cape Town, Western Cape, South Africa Black Pen Recruitment Full time

    Job Title: Head of SalesWe are seeking an experienced Head of Sales to join our team at Black Pen Recruitment. As a key member of our organization, you will be responsible for driving sales growth and revenue expansion across our target markets.About the Role:Develop and execute sales strategies to achieve revenue targets and expand our customer base.Lead a...

  • Culinary Team Member

    2 weeks ago

    Cape Town, Western Cape, South Africa Crew Life at Sea Full time

    Job Title: Chef De PartieAt Crew Life at Sea, we are seeking a highly skilled and experienced Chef De Partie to join our culinary team.Key Responsibilities:Prepare and cook a variety of dishes according to recipes and standards set by the Head Chef.Manage a specific section of the kitchen, ensuring all dishes are prepared and served in a timely manner.Train...