Digital E-Commerce Specialist
5 months ago
- Relevant Diploma plus 5 to 10 years working experience within E-Commerce environment
- Graphic design / Platform Management / Digital Marketing / Data Analysis
- User Experience / Conversion Rate / Product Management / Payment Gateway
- Customer Relationship Management / Mobile Commerce / Content Management
- Communication and Collaboration skills
Duties
- Manage the day-to-day tasks related to the online shop, including daily sales reporting, checking orders and managing the online packing team
- Product data management - ensuring all product descriptions, Product Images and other product information are up-to-date and that the prices are correct. Listing new products on the website
- Overall management of e-commerce stock - plan and maintain a sufficient stock holding, forecasting etc.
- Maintaining the general website content - uploading pages, new campaigns and implementing changeovers etc.
- Work with Marketing Coordinator to plan and implement strategies to ensure profitability and meet sales targets
- Work with the marketing team to drive traffic, plan promotions and increase revenue
- Design and prepare monthly reports on e-commerce/website metrics (Web Analytics - monitor and measure site performance, report on product sales etc.)
- Customer service - daily communication with customers to answer and resolve customer queries
- Customer Relationship Management - build retention and acquisition strategies to build customer database and segment customer communication
- Work closely with web development and technical teams to assist with website improvements
- Customer User Journey Development and assessment - be able to monitor and build customer journeys that drive conversion
- Daily communication with third-party service providers (couriers, warehouse, other business units)
- Budget for e-commerce expenditures
- Solid experience in delivering results across a broad spectrum of digital channels, to include SEO, Display Social, Email, Paid Media, etc.
- Solid experience in Shopify and Google Analytics (payfast & courierIt integration beneficial)
- E-Retail management and maintenance
- Professional Skills Technical experience with ecommerce platforms: Payment gateways, Google Analytic GA4, Mailchimp, Metrillo, Syspro, Shopify etc.
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