SEO Manager

2 weeks ago


Cape Town, Western Cape, South Africa The Legends Agency Full time

WHAT YOU WILL BE RESPONSIBLE FOR

  • Develop and implement SEO strategies to improve search engine rankings and drive organic traffic, supported by two SEO assistants
  • Collaborate closely with the Web Design and Communications teams to align efforts with business objectives, using data-driven insights to optimize performance
  • Produce monthly SEO reports (traffic, leads, performance, keywords, etc.)
  • Conduct and monitor keyword research
  • Develop content strategies to boost traffic, lead generation, and conversions
  • Manage and implement tracking via Google Tag Manager, Google Analytics, and Matomo Analytics
  • Execute on-page and off-page SEO tactics
  • Manage and update Google/Bing Business Profile listings
  • Plan and manage campaigns on Instagram and Facebook

WHO YOU ARE

  • Bachelors degree in Marketing, Business, or related field
  • Minimum 3 years of experience in an SEO Manager or similar role
  • Proficiency in SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Google Tag Manager, Matomo, Microsoft Excel, Keyword Hero)
  • Strong understanding of search engine algorithms and ranking factors
  • Excellent analytical, problem-solving, and organizational skills
  • High attention to detail
  • Strong written and verbal communication skills
  • Native-level fluency in English or French


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