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Loyalty Sales Manager

3 months ago

Bellville, Western Cape, South Africa Sanlam Full time
Who are we?


Sanlam Fintech is a newly established digital first business within the Sanlam Group on a mission to democratize financial advice and solutions for everyone across the African continent.

We exist to pioneer inclusive financial confidence helping people build strong foundations to bridge the gap in generational wealth. Our culture us that of agility and constant deployment, we believe in learning fast, learning cheap and learning forward.

Our aim is to provide a work environment where knowledge workers can accelerate the development of their ideas and bring innovation to market, at the same time provide compelling career and development proposition that will enable them to realize their dreams.

What will you do?

Sales are the lifeline for any business and sales are important to generate income and grow the business. This role resides in Sanlam Rewards and reports to the Sanlam Rewards Head.

The focus will be to implement and manage the sales strategy and achieve targets with different stakeholders in and outside the Sanlam Group, which include outsourced direct sales call centres, SanlamConnect lead campaigns, accurate reporting and insights, strategic input towards the member retentions strategy and to developing opportunities and ecosystems where we can sell our products.


The role responsibilities will include:

Direct Call Centre Sales Sanlam Reality and Sanlam Money Saver Credit cardManage individual stakeholder relationships from a Delivery Management standpoint:
Achieve annual sales targets across loyalty products.
Negotiate Cost of sale and other Sales related metrics with outbound call centre parties and new ecosystems.
Manage the day
- to
- day sales relationship with outside call centre parties.
Generate selections and lead files for outbound third-party call centres per the monthly sales strategy.
Work with our IT ops team on data and selection.
Ensure robust data protection and client care (TCF) principle are applied with outsourced call centre parties calling Sanlam clients.
Accurate reporting across sales activities and identify appropriate strategies to further enhance the performance of call centres.
Collaborate with the marketing team on campaigns that generate remarketing, upselling, and hot leads for call centres.
Train call centres on new benefits and new products.
Recon, analyse and approve monthly sales billing from outbound Call centre parties.
Assist with annual Sales forecast and budget.

Leads for Sanlam Connect:

Responsible for identifying and preparing leads files for SanlamConnect to engage non-Sanlam clients generated from loyalty sales campaigns.
Report the outcome of the SanlamConnect engagement in terms of VNB etc.
Represent Sanlam Loyalty and Rewards in Cross-sell and Upsell campaign forums from SanlamConnect.

Research & develops new ecosystems for selling our products to:

Further development of new ecosystems (markets/ partnerships) where we can sell our products or generate leads for online sales or call centre sales.

Manage the relationship, strategy, results, and reporting with outside parties already onboarded.

Retentions:

Manage the weekly files of clients qualifying to be contacted by the retentions call centre team.
Manage and report on the performance of the retentions team.
Contribute towards the retentions and lapse strategy and forum. What will make you successful in this role?
Excellent communication skills, both written and verbal. Comfortable with ambiguity in a fluid organization.

A natural skill to engage with people at a deep level whether observing or interviewing customers or working with fellow team members and clients.

A high level of attention to detail with excellent organizational skills. Passionate and enthusiastic about excellence and attention to detail. A self-starter who identifies opportunities and potential problems — addressing them effectively and efficiently.

A visual and verbal storyteller, delivering insights about people and behaviour in a way that generates empathy, emotion, and engagement from the client.

Qualification and Experience

A bachelor's degree or equivalent experience in Sales and/or Marketing Degree.

5+ years experience in a senior direct sales role with a minimum of 3 years managing call centre campaigns and teams Knowledge of and curiosity about technology and its impact on digital solutions.

Proven experience working in a Sales environment in financial services/retail industry.
Knowledge and Skills


Proven experience in direct sales, strategy formulation, delivering results and decoding reports, managing, and delivering effective and innovative direct sales in a challenging sales environment.

Experience in successfully managing outsourced call centre teams to deliver on results across different products.

Solid understanding of sales metrics,, with the ability to generate, analyse and interpret data, problem solving and effective reporting to management and report writing.

Ability to work w