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Senior Marketing Consultant
2 weeks ago
The main duties and responsibilities of the Senior Marketing Coordinator would include, but would not be limited to the following:
- Create and execute marketing strategies to generate brand awareness, initiate brand authority, generate qualified leads, and maintain brand consistency and reputation.
- Create and maintain brand authority through thought leadership by composing blog articles, sponsored content articles, and press releases.
- Conceptualise and develop content with the design team to create impactful marketing campaigns.
- Develop effective marketing funnels with optimised landing pages for increased lead generation.
- Create lead nurturing workflows to the goal of quick conversion, qualification, and handover to the sales team.
- Work closely with the sales team to compose professional and personalised proposals.
- Manage all branding related projects including business documents, brochures, signage, corporate gifts, etc.
- Report weekly/monthly on all marketing results indicating key performance areas, executions within sets budgets, and most importantly, the achievement of set targets.
Requirements:
- Degree/Diploma/Higher Diploma in Marketing or equivalent
- Google Certification
- A minimum of 5 years work experience preferably, in the financial services industry
- Excellent organisational and time management skills
- Outstanding communication, presentation, and interpersonal skills
- Critical thinking and problemsolving abilities
- Valid driver's license and reliable vehicle
Ability to commute/relocate:
- Bedfordview, Gauteng: Reliably commute or planning to relocate before starting work (required)
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