Digital Media Planner

2 weeks ago


Sandton, South Africa Starcom Full time

Company Description Who we are**:

We are the human experience company

We create experiences people love and actions brands need.


When we combine our deep understanding of people with our unmatched expertise in media, magic happens : experiences get invited in, not filtered out.

Data guides us to opportunity, uncovering what people want and how to reach them. Technology makes personalisation and relevance possible. Creativity makes it magic.


The Digital Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.

This role demands confidence, presence, and the skills to make a meaningful impact. Never just taking and executing orders, Starcom Planners are expected to direct, inspire, and add value at every turn.


A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.


In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.

Some working outside the standard working hours may be necessary.

Daily Activities:

  • Creating CE's
  • Sending CE's to clients
  • Managing CE's
  • Sending CE's to buyers for PO tracking purposes
  • Drawing up media schedules
  • Delivering Media schedules
  • Obtaining Media Schedule approvals from clients
  • Creating Chase Lists, delivering chase lists to creative partners and Power of One partners
  • Chase outstanding creative
  • Briefing campaigns into Ad Operations
compiling and delivering Proof of Life documents.

  • Attend internal meetings with strategists, Ad Operations and Traffic management
  • Following up on the status of campaigns in Ad Operations
  • Maintain a good relationship and understanding of Medi Owner platforms
Maintain good relationships with the campaign management and Ad Operations teams

Qualifications Qualifications**:

  • Google Fundamentals of Digital Marketing
  • Google Analytics
  • Google Ads Video
  • Google Shopping Ads
  • Google Display Ads
  • Google Ads Search
  • Facebook Blueprint Planning
-
Experience:

  • At least 3 years of digital media planning experience

Additional Information:

  • Publicis Groupe, the second largest communications group in the world, employing over talented minds, across 100 countries. Publicis Groupe has made a name for itself by putting its people first. We, at Publicis Groupe Africa, are no different. With over 60 agencies across 36 countries on the continent, there's no better place to grow a rewarding career in media, communications, marketing or advertising in Africa._


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