Marketing Administrator

2 weeks ago

Cape Town, Western Cape, South Africa HotelJobs Full time

Purpose of the position


The Marketing Administrator is responsible for driving the growth of the brands within and outside our organisation - Century City Conference Centre, Century City Hotels, Apartments and Restaurants, ensuring all aspects of the marketing activity is implemented and measured.


Responsibilities & duties

  • Assisting with executing the marketing and communication plans that have numerous audiences, messages and execution across multiple platforms.
  • Coordinating the planning and execution of content creation as well as the liaising, briefing and debriefing external agencies ensuring delivery in adherence with brand guidelines and property positioning.
  • Maintain and manage the administration of the marketing department ensuring all deadlines are met
  • Assist with developing & implementing marketing activities, including event strategy, aiming to engage with locals and increase capture ratio from inhouse guests.
  • Together with the operational business heads, drive brand activation and ensure the brand experience comes alive.
  • Support meetings and events and the sales team with the creation of marketing collateral and tactical promotions associated with the key market segments
  • Assist with all local promotional activities that support the needs of the business. This could include photoshoots, broadcasts, celebrity interviews and other specific events that require personal attention.
  • Monitor and measure all marketing activity & present regular status reports on the success of the marketing activity for their business area

EDUCATION, EXPERIENCE and ATTRIBUTES

  • Minimum of 1 years' experience in a similar role
  • Industry related experience will be an advantage
  • Proficient in Microsoft Office and a design software
  • Experience with brand management on social media is an advantage
  • Experience with Word Press is an advantage
  • Good communication and report writing ability
  • Creative
  • Be able to define problems, collect data, establish facts, and draw valid conclusions

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