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Non Fuels Retail Manager
3 months ago
Apply locations Johannesburg - Puma Office time type Full time posted on Posted 30+ Days Ago job requisition id R Main Purpose:
Responsible for develop and execute the country's marketing and convenience retailing business plan, aligned with the Regional Strategic Guidelines.
Main Focus on achieving results of Non Fuels Retail (NFR) Income (Shops, Supplier Rebates, QSR, ATMs, others), by implementing NFR Value Proposition, CATMAN, Operating Cost Optimization, Store Enhancement, Information System and Execution Culture.
Take actions needed to ensure the NFR P&L Budget. Monitor the local trends of NFR Business. Close relationship with Retail Operation Manager to ensure the action plans executions. Responsible for complying with the marketing and advertising budget and deliver superior results on a sustained basis.Knowledge Skills and Abilities,
Key Responsibilities:
Key Responsibilities:
Category Management Analyze and make decisions based on store profitabilityCoordinate periodic meetings with C-Store operators to validate/review marketing plans with their inputC-Store visits to audit inventory levels, promotional plan and planograms execution, pricing strategy, food safety, recipe procedures and approved supplier purchases, general image detailsEnsure marketing guidelines are effectively implemented throughout all C-Store chainOversee and ensure correct implementation of promotional plan, product range review and keep updated planogramsPricing analysisProvide support with specific activities to Regional Catman Managers and Regional C Store ManagerResponsible the Category Management Strategic Plan (Floor Plan, Price Positioning, Category Role, Planograms)Sales and margins per category analysisSupervise prices by chanels and competitors.
Supervise sales, costs and margin of products and subcategories and Identify news market trends.Supervise the Execute PlanogramsCR Information Systems Actualize Franchise Operative and Food Service ManualExecution Performance Cup implementationImplementation of New BOS/HOS service providerIncrease Execution Capabilities through Training Programs (Dealers / PUMA)New VPM Store audit implementation.
Participate on CR Reports developing processVPM allocation by store model review.CR Promotional Plan Comply with the promotional plan defined according to the Category Management StrategicDevelop with Country C Store Implementer the Rebate Negotiations with vendorsGenerate reports to Regional Managers.
Optimize Vendors Agreements with category leadersValidate implementation of promotional plan implementation in store CR Profitability Analyze sales reports and take action to achieve company objectiveConsolidate reports and information for Regional ManagersEnsure the continuous CR performance improvement of the different categoriesCR Profitability - Non Fuels Income Management and Opex Budget Control C-Store vendors / ATMS / Others SpaceKeep Marketing/CR opex on target throughout the yearNegotiate local non fuels income contractsMarketing Activity Plan Implementation Cross Promotions with and whithout fuelSuccessful implementation of institutional, product and/or promotional campaignsFuels local tactical activitiesAlliance with key opinion leaders in the industry (car dealers, mechanics, auto parts)Payment Methods (Cobranded, Fleet Card, Mobile Pay, Gift Card, Rings)Lubricant activities (Puma Lubricant brand relaunch)Other Line of Business supportSocial media strategy implementationFollow up on the Visual Identity audits performed by Retail Territory ManagersSuccessful implementation of Paso a Paso Operational Excellence ProgramMystery Shopper & TrainingIn coordination with Human Resources, successful implementation of Defensores de la Marca ProgramSKILLS &COMPETENCIES:
Preferred Education:
Bachelor's Degree in Sales, Marketing, communication, advertising or related areas, Business Management or AdministrationAn added advantage - Master's Degree in Marketing, communication, advertising or related areas, Business Management or AdministrationExperience: Extensive knowledge and experience of Retail Operations/Sales, FMCG, leading teams and/or relationship managementExpert knowledge of current industry / marketing trendsExtensive experience in marketing, merchandising, advertising, brand management or sales
Skills:
Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, and other office procedures and terminology.
Knowledge of business and management principles involved in strategic planning, resource allocation, leadership technique, production methods, and coordination of people and resources.
Must be able to manage multiple tasks with accuracy and strict attention to deadlines.Strong budgeting, Internet and computer skills.
Strong leadership skills and the ability to train and motivate team members.
Competencies:
Communication and Interpersonal SkillsCommunication skillsCustomer needs assessment, meeting quality standards for services, and evaluation of customer satisfactionInnovationNegotiation skillsNumeric and Analytical SkillsOrganizational SkillsPartnership and TeamworkStrong consumer and product awarenessKey Relationships and
Department Overview:
Internal – close relationship with Retail Manager, Retail Territory Managers, Other Business Line Managers; General Manager, Trainers, Regional Non Fuels Retail.
External – Service Station Operators/Dealers, Suppliers, Third Party Partners, Local authorities.About UsPuma Energy is a leading global energy business which supplies, stores and distributes petroleum products in 48 countries across six continents.
Founded in 1997, Puma Energy has its headquarters in Singapore and Geneva and employs over 8,000 people globally with regional hubs in South Africa, Puerto Rico, Australia and Estonia and have recently setup a Global Delivery Center in Mumbai, India.
Puma Energy has a network of 100 storage terminals, more than 3,000 retail sites, and a presence at over 80 airports.
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