Digital Display Manager

2 weeks ago


Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa's biggest success stories.

From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And that's just the beginning.

Our talented Team is on a mission to increase our global footprint, ready to take on any challenge because at Hollywoodbets, not even the sky is the limit.

Join our Team and let's reach for the stars.
We have an amazing opportunity for a Digital Display Manager, based in Umhlanga, Durban. Do you think you have what it takes to be our newest Purple Star?

The Digital Display Manager is responsible for developing and implementing digital display and app marketing strategies that drive acquisition, ensure channel growth and maximize ROI results.

The Digital Display Manager will have a strong background in digital advertising, excellent analytical skills and a passion for driving results through data-driven decision making.


With Hollywoodbets You Will:
Innovate and create as part of a like-minded, authentic Team eager to achieve goals.
Embrace challenges and the thrill of working in a vibrant and fast-paced industry.
Grow with our development plans and culture that allows you to further your career.
You Bring: - 5 Years Experience in Digital Marketing.3 – 5 Years management experience.

A Bonus To Have:
Degree in Marketing, Digital Technologies, or relevant field.

What You'll Do For The Brand:

Responsible for developing, deploying, and optimizing digital media and app marketing strategies & campaigns across multiple digital platforms such as display, programmatic & self-service platforms, with high conversion rates and maximized profitability for acquisition and awareness.

Collaborate with internal stakeholders to create compelling ad creatives and messaging that resonate with target audiences.
Lead the expansion of the business app portfolio through successful app marketing and app install campaigns.
Use performance metrics (eCPA, CPR) to revise campaigns for strategy and optimization.
Analyse campaign data, develop and deploy tactics and strategies to continuously scale spend and improve conversion performance and efficiencies.
Negotiate pricing and terms for advertising purchases considering business requirements, media availability, media specifications and budgets.
Identify, research, evaluate media market trends, media supply availability, new markets and competitive activity.

Capitalize on untapped opportunities such as niche sites and networks highly relevant to our products that might otherwise be overlooked.

Collaborate/coordinate with cross-functional teams including content, creative and development to craft new advertising campaigns.
Effectively manage positive and productive relationships with online publishers and vendors.
Ensure personal meetings with key partners take place on a quarterly basis.
Provide leadership and mentorship to junior team members, fostering a culture of collaboration, learning, and professional growth.
Ensure targets are achieved, and manage, analyze and optimize campaigns to achieve and exceed KPI's.
Ensure that accounts are optimized according to targets – leads generated vs. operational requirements.
Provide ad-hoc, weekly and monthly reports to all internal parties based on performance per product and per campaign.
Ensure continuous communication and meetings exist between all internal stakeholders to ensure target requirements are met.
Research competitors and provide suggestions for improvement.
Book digital media across websites, apps and suitable ad networks.
Update necessary campaign budgets upon review/renewal.
Report to management and key stakeholders on the performance of campaigns.
Work together with the compliance team to get digital campaign agreements in place.
Join in campaign performance meetings to build direct relationships with external service providers.
Identify and implement new potential digital external opportunities.
Ensure contracts are renewed accordingly.
Ensure payment for campaigns are submitted timeously are actioned and admin tasks executed.
Implement strategies to ensure acquisition of clients.
Manage effective creative roll outs with correct tracking implemented.
People
Clear communicator.
Ready to be accountable.
Have a keen eye for detail.
Proven multi-tasking record.
Stress-tolerant and great at shifting priorities as demands change.
Analytical thinker.
Comply with company policy and values.
A team player with exceptional organizational and technical skills.
Excellent time management skills and the ability to cope with many projects at any given time.
Open-minded and willing to make changes swiftly.
Possess the confidence to explain and sell ideas to colleagues.
Strong personality.
Enthusiastic and passionate for what you do.
Natural leadership ability with proven track record.
Innovative approach to work and always looking to push the boundaries of performance.
Compliance, Risk, and Quality
Compliance with company policies and procedures.

Ensure insertion orders are reviewed and signed off onEnsure contractual T's & C's are reviewed and approvedEnsure budgets are implemented across campaigns accordingly.

Ensure artwork for time sensitive competitions or promotions are posted and removed on time.
Ensure reporting is accurate and legible.
Ensure logical saving of all contracts, artwork roll outs, campaigns, approvals etc.
Growth and New Markets/Products
Maintains technical knowledge as well as builds new relationships by attending workshops, seminars and conferences.
Keep abreast of competitor activity, market innovation, market trends, and customer trends.

Ensure measures are put in place and steps are taken to achieve the short term, medium term, and long-term goals.

Product innovation, new service offerings to customers.
Source new customers.

What You'll Bring To The Team:
Demonstrate strong reporting skills.
Digital marketing skills.
Consistently deliver on required business results.
Lead generation skills.
Project management skills.
So, are you ready to level up, learn, and perform at your best? Apply now

Please be advised that should you not be contacted within 30 days, kindly consider your application to be unsuccessful.

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