Digital Campaign Co-ordinator

4 days ago

Durban, South Africa SavageOne Pty Ltd Full time

CORE PURPOSE OF THE JOB

To offer support to the digital team in ensuring the co-ordination & delivery of all key platform & campaign performance measures & indicators on time and in full.

PRINCIPLE DELIVERABLES

Campaign Operations & Digital Execution

  • Planning campaigns across all technologies for seamless execution.
  • Creating & ideating digital campaigns for clients with digital team.
  • To offer support to the digital team with respect to all business unit platforms and technology to do with campaign execution requirements.
  • Responsible for all campaign execution & set up.
  • Delivering user journeys & workflows for all campaigns.
  • Work with 3rd party suppliers for all campaign deliverables.
  • Manage & traffic workflow of campaigns from start to completion (design to implementation).
  • Support on platforms, including testing and working with 3rd party support teams to get the campaign job done.
  • Reporting on all campaigns.

Campaign Execution

  • Ensure briefing process to creative is streamline, digital, accessible and accurate.
  • Assist the digital team with all digital campaign & client initiatives to ensure seamless consumer engagement, client brand consistency and a positive customer experience across all digital platforms.
  • In conjunction with the Digital Designer & implementation co-ordinator, deliver campaign & content assets that are accurate, timely, high-quality and conforms to the group and digital business unit style.
  • Deliver client campaigns that drive revenue-driven results. Show the results.
  • Identify opportunities to increase the scale across digital services to maximise revenue and profitably. Constantly look for improvements.

Maintaining Customer/Client Relationships

  • Develop and manage relationships with various internal & external stakeholders.
  • Maintain proper communication channels within the organisation working with the Digital Account Executives, Digital Projects, Technical and Implementation to ensure seamless campaign operations & executions.

Project Management

  • Work closely with key stakeholders in different internal and client campaign projects to meet overall project deliverables on time and within budget.
  • Build project plans with internal stakeholders for client projects.
  • Assist the Digital Project Manager to see projects from start to finish and close out on all projects.

COMPETENCIES REQUIRED

Knowledge/Experience

  • BA/BCom tertiary degree or equivalent and in relevant field.
  • 2 to 3 years hands on experience in digital marketing & campaign management.
  • Basic technical knowledge of HTML and web publishing.
  • Knowledge of Search Engine Optimization, web traffic metrics & Google Analytics.
  • Experience with WordPress, Google analytics, and all social media channels.
  • Project management skills.
  • Power Point /KeyNote skills.
  • Experience with user journey mapping tools and workflow management & configuration.

Skills & Behaviour

  • Ability to analyse and present content and digital performance
  • Accurate editorial mindset
  • Personal drive & delivery
  • Judgment and decision making
  • Customer centricity
  • Commercial thinking
  • Work well and smart under pressure
  • Profit driven
  • Technology literate and digitally savvy
  • Strong design skills
  • Excellent writing skills in English

Competencies

  • "Can do" attitude
  • Critical thinking and problem solving skills
  • Communication skills
  • Stress tolerance
  • Negotiation and presentation skills
  • Delegation
  • Conflict management
  • Adaptability
  • Analytical skills
  • Results and goal orientated
  • Ethical
  • Attention to detail
  • Good organizational and time-management skills

Working Environment:

The candidate will work in an open plan office environment. The candidate will interact on a front-line basis with other employees in the department and as well as with the client.

Monday to Friday 08h00 - 17h00.

KPIs Performance Criteria:

(Platform and Process Driven)

  1. Platforms include: SmartPack, SmartPOS, uWINa, InfoBip.
  2. Process Platforms: Jira (incl. Support & Service Desk), Google Analytics & PowerBI.

Stakeholders: Management, Digital Solutions employees, 3rd parties.

  • Campaign Execution: Ability to seamlessly execute campaigns from brief to completion.
  • Value Add to processes: Briefing, trafficking workflow & overall team communication
  • On-time delivery:
  • Fixed time campaign projects
  • Process improvements across all platforms (ways of working).
  • Relationships and communication: Internal & External.

Internal relationships & communication to be motivating & positive at all times

External relationships & communication to be factual, clear and effective.

  • Risk management: Ensure risk mitigation on all campaign initiatives.
  • Customer orientation & communication: communicate effectively to all clients.
  • Ensure overall campaign effectiveness.
  • Maximise revenue & profitability on all campaigns.
  • Dynamic reporting.


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