Paid Media Manager

2 weeks ago

Johannesburg, South Africa Specd Full time

**Key Performance**
- Develop, plan and implement our paid social and PPC strategies
- Build and implement campaigns across paid digital channels.
- Optimise paid efforts in order to increase performance and decrease cost.
- Identify and implement paid media KPIs
- Prepare and present reports regularly
- Manage and build our audience strategy across channels.
- Work with other relevant market departments to deliver on overall business goals.
- Stay up to date with the latest paid media and digital marketing trends.
- Continuously evaluate and optimise new product roll-outs to help drive our innovation strategies.
- Competitor analysis across channels to better understand where potential opportunities lie.
- Developing of case studies that help drive the business forward.

**EDUCATION**
- BCom/BA Marketing Preferrable

**EXPERIENCE**
- 5 years experience as a paid media specialist

**SKILLS/PHYSICAL COMPETENCIES**
- Proven success in delivering paid search and social campaigns.
- Google Ads Certified & Facebook blueprint certification preferred.
- Good background in performance marketing measuring tangible outcomes.
- History of building, implementing, optimising and reporting on campaigns.
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills

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