Brand Manager

Innovata Pharmaceuticals, which is part of the Avacare Health group is looking for a**Brand Manager to join our team. This position is based in Ormonde, Johannesburg.

Avacare Health is an integrated healthcare group operating across 3 continents with presence in 22 countries, bringing affordable healthcare to the people through the distribution and supply of pharmaceuticals, medical consumables, consumer health and medical equipment.

A proudly South African company, Innovata is a level 1 BBBEE company that manufactures a range of carefully selected essential medicines covering all major therapeutic classes.

Since our inception in 2000, Innovata has established a noteworthy relationship with the Public Health Sector where we hold numerous national tenders. Not only are we committed to delivering cost-effective products timeously; our team remains committed to forging long-term relationships with customers, business partners, suppliers and employees alike.

Driven by our mission to be the benchmark for excellence in healthcare, the credibility we have attained in the Public Health Sector and the backing of our parent company, the Avacare Health Group, Innovata is well poised and eager to extend our footprint into the South African Private Health sector.

Job Overview:
Purpose of the job:
Implementing the full scope of marketing brand strategies to deliver innovative, operational brand plans to achieve business outcomes, Business Development, New Product Launches and Sales Support.

Technical Competencies/Professional Expertise:

- Business Alignment: Aligns the strategic direction of the products, services, and performance of a business line with the rest of the organization.
- Driving business targets through the launching, promotion and marketing of products.
- Business Development: Analysing gaps within the portfolio and identifying molecules that supports the business vision
- Customer Focus: Builds and maintains customer satisfaction with the products and services offered by the organization.
- Relationship Building: Builds constructive working relationships characterized by a high level of acceptance, cooperation, and mutual respect.

Behavioural Competencies:

- Creative & Innovative Thinking: Develops fresh ideas that provide solutions to all types of workplace challenges.
- Accountability & Dependability: Takes personal responsibility for the quality and timeliness of work and achieves results with little oversight.
- Adaptability & Flexibility: Adapts to changing business needs, conditions, and work responsibilities. Work under pressurized conditions. Ability to multitask and meet deadlines
- Decision Making & Judgment: Makes timely, informed decisions that consider the facts, goals, constraints, and risks.

Organisational Competencies
- Work in a fast paced, high-pressure and dynamic organizational environment making expeditious business decisions, adapting to rapidly changing and sometimes unpredictable business situations
- Demonstrate versatility, grasp and learn new concepts, developments and technologies quickly and implement and mentor subordinates
- Adapt into a culturally diverse work environment
- Ability to multitask and shift priorities as and when required
- Possess honesty, integrity, passion for the work, compassion

Key Responsibilities:
Develop & Implement Operational/Tactical Plans:

- Develop strategic, well-thought brand/marketing plans to support the over-arching business strategy.
- As custodian of the brands at the company, you need to have a good sense of treatment categories and product knowledge.
- Achieve product sales targets assigned.
- Evaluates campaign impact vs objectives.
- Strive for a high-performance work standard. Must maintain a pro-active and robust disposition with respect to job function. Drive and manage the full scope of brand management of all products under your management.

Teamwork:

- Promotes cross-functional teamwork with sales, marketing, regulatory, medical, commercial to effectively implement campaigns, training programmes and Internal sales & customer support services.

Market Due Diligence & Business, Product Development:

- Have a thorough understanding of the marketplace, patient flow, leverage points & competitor environment and develops plans to capitalize on opportunities and address threats.
- Searches for business growth and new product opportunities.
- Identify gaps in the portfolio and make motivations for these products for BD considerations.

New Product Launches:

- Responsibility to ensure that all prelaunch activities are initiated, driven, managed and completed, a timeline put in place to facilitate/meet launch deadlines.
- All projects are briefed in, and materials are available at the right time & of the right quality.
- All admin processes are followed and finalized
- Monitor outputs of external agencies and partners.

Budget:

- Manages the A&P spend in line with budget & business requirements Ensuring that deviations are