Creative Marketing Director

2 weeks ago


Woodstock, South Africa THAT SHOE LADY Full time

TSL IS HIRING

We are looking for a strong leader, to manage our in-house Marketing department

Minimum Requirements:
1-2 years experience as Marketing Manager or similar role

Relevant Marketing qualifications

Ability to delegate and lead and manage a team

Own laptop

Own reliable transport

Contactable references

Copywriting with SEO experience advantageous

Our Marketing Manager is expected to:

- Develop strategy, design, build and maintain social media presence on the back of the TSL vision
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and brainstorm creative growth strategies
- Developing, managing, analysing and reporting on PPC (pay per click) advertising strategy (where necessary)
- Creating and improving of brand awareness
- Build and develop relationships within the fashion industry - stylists, models, photographers
- Arrange photo shoots & creative content
- Strategise and arrange all events, promotions and campaigns (physical/in-store & digital)
- Collaborate with internal teams to create landing pages and optimise user experience
- Use strong analytical ability to evaluate end-to-end customer experience across multiple channels
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Set up yearly marketing plan and strategy in cooperation with senior management team
- Submit monthly, quarterly & annual budgets
- Managing and monitoring website updates (rates, itineraries, texts, images, etc.) including 3rd party websites where we may advertise
- Managing and analysing ORM (Online Reputation Management) strategy
- Content writing for website products and newsletters
- Managing of contact database & newsletter
- Project Management of new marketing & website developments

**Salary**: From R17,000.00 per month

Application Question(s):

- Salary Expectation?


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