Content Manager

4 days ago


Centurion, South Africa Momentum Metropolitan Holdings Full time

-Introduction
Role Purpose
Requirements
Experience and Qualifications
- Relevant degree in UX writing, communications, journalism, or search engine marketing.
- Minimum of 2 years’ experience in writing, managing and maintaining web content, preferably in the financial

services industry.

required.
Duties & Responsibilities
- Build and increase brand awareness: Use Momentum's brand positioning and tone of voice to create content appealing to the identified target market.
- Content strategy development for brand marketing campaigns: Develop a content strategy, framework and calendar that aligns with the brand's marketing objectives.
- Competent in writing UX copy and producing microcopy that is intuitive to users, in keeping with the product's tone of voice, and that is easily understood by the audience.
- Create powerful, persuasive content that describes our products and services so that existing and prospective clients will understand, and that helps to position Momentum as an opinion leader in its field through digital channels.
- Stay ahead of industry standards and identify trends, frequently bringing new ideas to the table.
- Edit, proofread, and ensure timely updates to the project team and internal stakeholders.
- Drive the process to obtain information that will help curate accurate and relevant content.
- Have a good grasp of using and extracting data from Google webmaster tools (Google Analytics, Google Search
Console etc.) to make informed decisions.
- Have a good understanding of search engine marketing and how to leverage organic search from paid
advertising (CPC).
- Undertake keyword research, identify keywords, and create content based on high-volume, targeted
keywords.
- Implement on-page SEO (metadata, title/s and image optimisation etc.).
- Confidently present, facilitate and have a point of view around insights.
Competencies
- Assertiveness
- Self-starter
- Problem-solver
- Team player
- Good time management
- Adhering to Momentum's values
- Relating and networking
- Persuading and influencing
- Presenting and communicating information
- Writing and reporting
- Planning and organising

Policy

We are committed to Employment Equity, diversity and inclusion when recruiting internally and externally. All appointments are made in alignment to our Employment Equity goals and we encourage people with disabilities to apply.



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