Marketing and Communications Co-ordinator

1 week ago

Johannesburg, South Africa IQbusiness South Africa Full time

IQbusiness, the leading independent management and technology consulting firm in South Africa, is looking to hire a marketing professional to join our small but dynamic marketing and communications team.

**Objectives**:

- Assist in refining our market positioning and develop marketing plans with specific objectives across different offerings
- Manage the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
- **Daily and Monthly Responsibilities**
- Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualise and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
- Gather customer and market insights to inform outreach strategies, increase client conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
**Skills and Qualifications**
- Bachelor’s degree in marketing, business, or related field
- 5-7 years of integrated marketing experience, preferably within a professional services/financial services environment
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
- Proficiency with online marketing and social media strategy and execution, with proven results
- Established press and media contacts desirable
- As all IQbusiness roles require honesty in the handling of or access to cash, finances, financial systems, or confidential information; our recruitment process requires that the following background checks be completed: credit, criminal, ID, and qualification verification._
- IQbusiness is committed to sustainable growth and transformation, we embrace diversity and employ previously disadvantaged individuals_

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