Social Media Coordinator and Content Creator

1 day ago

Johannesburg, South Africa Strider Full time

Role is remote/hybrid (depending on your preference)
- Agency office is based in Sandton

**About the agency**
Our client is made up of a team of passionate marketers, obsessed with creating impact through the proper implementation of marketing. They provide growing businesses with a cost-effective outsourced marketing management solution. They immerse themselves in their client's business from day one and see themselves as an extension of the executive team. They provide a holistic approach to marketing - meaning that they don’t just focus on tactics - they build a robust strategy and systematically integrate marketing into key business disciplines including sales, human resources, operations and finance.

**The Role**
This role involves managing the social media accounts of the agency's B2B clients. You will be responsible for creating original content (written, graphics, video), managing posts, responding to followers and growing the online following.
- Design and implement social media strategies for various B2B clients, aligned to the business goals and overall marketing strategy
- Set specific objectives and KPIs
- Create engaging multimedia content (e.g. original text, photos, videos and news)
- Manage the day-to-day handling of all social media channels
- Integrate influencer marketing into social media
- Collaborate with marketing executives to ensure brand consistency
- Drive engagement on relevant platforms and respond to enquiries where necessary
- Set-up accounts where required and ensure brand consistency in design
- Suggest and implement new features to develop brand awareness, increase following and engagement
- Source industry-related content
- Undertake audience research
- Monitor, track, analyse and report on performance on social media platforms
- Analyse competitor activity
- Recommend improvements to increase performance

**Requirements**:

- Minimum of 3 years work experience as a Social Media Coordinator and Content Creator
- Hands-on experience in content management
- Good copywriting skills
- Ability to develop creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Expertise in all social platforms, particularly LinkedIn
- Knowledge of all social media platforms
- Excellent communication skills
- Analytical and multitasking skills

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