Digital Marketing Manager

Job summary
This position is responsible for executing comprehensive digital service solutions across participating hotels and markets, within the digital field marketing centre of excellence team. The Digital Manager will support the execution of digital service packages offered to hotels across Europe, Middle East and Africa.
This individual will be responsible for defined scope of channels to support the destination marketing framework. The manager will strategise, plan, direct and coordinates activities across key digital work streams to ensure strategies and tactics are implemented in order to meet commercial goals and objectives. The digital manager is responsible for ensuring the successful execution of activities and deliverables via a team of digital specialist’s that report into this role.
Core work activities
Managing work, projects and policies
Delivers against all aspects of the digital marketing centre of excellence team and associated services to assigned hotels.

**This includes**:
Ensures effective client communication
Schedules and leads all focused campaigns call with area teams to fullfill Destination marketing strategies.
Works with continent Brand teams to support full through or all brand messaging across all campaigns.

Drive and liaise with global, continent and area teams the social media campaign strategies, best practices, new opprtunteis and day to day management of campaigns as defined.
Manages program deliverables within expected timelines
Tracks frequency and aligns consistent framework for hotel engagement.
Manages a team to guarantee all deliverables are executed on time.
Reviews all hotel deliverables to ensure that they are on strategy per package and meet quality expectations.
Engages in frequent, active engagement with Senior Manager and continent Digital team(s) to ensure alignment, pull-through, and two-way communication about the status, performance, opportunities, and issues related to digital products, programs and initiatives.

Identifies and deploys resources required to execute program tactics and coordinates with Specialists to resolve or escalate performance issues.
Analyses results and reports on progress
Proactively looks for opportunities and makes recommendations for additional services/tactics to enhance delivery.

Answers and supports questions and answers from hotels and DFM teams across EMEA.
Maintains client satisfaction and retention
Proactively identifies opportunities to promote additional customization and program evolution.
Ensures consistency in service throughout the project or campaigns assigned.

Establish and maintain 3rd party relationships with key partnerships that drive value to programs and services.
Supporting operations
Works with Specialist’s to guarantee service tactics are executed on-time and at a high-quality.
Provides feedback to continually improve work processes and systems that support program execution.
Solicit feedback from properties to ensure program tactics meet their needs and demands.
Manages successful onboarding and training new employees.
Actively participates and engages in internal and external special projects to broaden skill set.
Engages in frequent communication with Digital & Marketing teams to align on project initiatives.
Establishes and maintains complete and up-to-date information on all properties’ status and performance.
Supports department-wide efforts to improve Digital Service culture and work environment.
Contributes to digital newsletter/bulletin updates for area.

Actively seeks out opportunities to learn more about the digital industry.
Managing team
Manages team as defined by program and needs.
Establish priorities for executing work across all applicable programs, stages, etc. and monitors bandwidth of team across projects.
Monitors the work of direct reports to ensure it is completed on time and meets expectations.
Facilitates hiring activities and new associate onboarding/training as needed.
Leads regular team meetings.
Conducts direct report 1:1s, annual performance reviews and other HR functions.
Identify opportunities for growth and project leadership for direct reports.

Represents team in resolving situations.
Additional responsibilities
Attends and participates in all relevant internal and external meetings.
Informs, updates, and provides information to managers and co-workers in a timely manner.
Presents ideas, expectations and information in a concise, organised manner.
Uses problem solving methodology for decision making and follow up.
Maintains positive working relations with internal customers and department managers.
Manages time effectively and conducts activities in an organized manner.

Performs other reasonable duties as assigned by manager.
Education and experience
Three+ years’ experience in a client services position is required or equivalent experience
Two+ years’ experience in leading project teams and implementing digital strategies or equivalent experience
BS/