Customer Engagement Growth

Main Purpose of the Job

In line with adumo’s purpose; to be a catalyst for Growth: Grow our customers, grow our communities, grow our continent and ultimately grow our people The Customer Engagement Growth role encompasses this purpose in its entirety.

The purpose of this role is to actively drive revenue and growth initiatives in support of the adumo Customer Engagement products and services:

- working closely with the Commercial Product Manager, Marketing, Sales, and Account Management Teams to ensure execution against the product strategy and achievement of budget.

Here at adumo, our values are core to how we carry out our overall purpose and as well as the purpose within each job. Values are the handful of extraordinary attributes we as an organisation champion every moment, making up the fabric of who we are as adumo. They steer us to our True North. Many other worthy attributes exist that don’t make up adumo values, but these to us are simply non-negotiable - they’ll get you through the front door.

**Knowledge**
- Sales, marketing and industry knowledge
- Retail / Shopper marketing and campaign execution
- Firm understanding of digital and social media platforms
- Sales Process
- IT software / SAAS and sales background
- Gifting & Loyalty technology and product functionality
- Customer engagement industry - specifically retail sector
- Customer engagement programme design and implementation
- Retail and payments industry experience would be an advantage
- Consumer Applications
- POPIA and Data Compliance

**Skills**
- Excellent communication skills (verbal and written )
- High customer focus and sales orientation
- Sales and presentation skills
- Content creation
- Excellent interpersonal skills
- Demonstrate capacity to work cooperatively with others to achieve common goals
- Deliver results through others by coaching and developing team
- Maximize growth opportunities through a high level of business acumen and being technically savvy
- Ability to build and nurture relationships across all levels within the organization, both internally and externally

**Behavior / Attitude**
- Presentable
- Confident and persuasive but not arrogant
- Self-started
- Results and solutions focused
- Independent, driven and disciplined
- Energetic
- Ambitious
- High ownership and accountability
- Desire to win and sense of boldness
- Street smart and commercial
- Creative
- Attention to detail
- Team Player
- Drive and live organizational values and be an example

**KEY AREAS OF RESPONSIBILITY**

**Customer Value Proposition**
- Ability to use the most appropriate propositions to maximize value to the company and its customers

**Focus on Growth**
- Ensures delivery against commercial product strategy and budget through growth and maintenance of strong sales pipeline
- Provides product-specific support to internal sales teams
- Assists with securing deals, contracting and onboarding clients

**Drives Engagement & Retention**
- Attends meetings and visits clients to ensure continued engagement and product utilisation
- Assists with contract renewals and upselling
- Actively drives sales of add-on products and services
- Proactive in reducing preventable cancellations

**Tactical Marketing Execution**
- Ensures implementation of tactical sales initiatives and campaigns in accordance with product strategy
- Develops and maintains targeted, industry-specific sales support materials (i.e. testimonials and case studies)

**Commercial Acumen**
- Able to analyze prospects, and deals and put forward proposals that enable adumo to maximize the potential for that particular deal
- Creates a win-win solution based on an understanding of business objectives and customer needs

REQUIRED: EXPERIENCE & EDUCATION

**Minimum**
- Matric (NQF Level 4)
- Relevant Degree in Business Analysis, Product Design or Business / General Management qualification (NQF Level 7)
- 6 months’ business analysis or product development experience in a Fintech / IT service management company
- Intermediate knowledge using Internet, Outlook, Word, Excel, PowerPoint

**Desired**
- BBA / BCom / BTech / BSc / BE in Business, Product Design, Innovation or IT (NQF level 7)
- 12 months’ business analysis or product development experience in a Fintech / IT service management company
- Digital Marketing / Customer Engagement experience in the Retail industry (B2C)

**Ideal**
- BBA / BCom / BTech / BSc / BE in Business, Product Design, Innovation or IT (NQF level 7)
- 1+ year of business analysis, product design, and development experience, in a retail Fintech service management company
- Sales Pipeline development and CRM experience
- Loyalty strategy and execution experience