Senior Manager, Partner Marketing

At NTT we believe that by using innovative technology we can solve global challenges and create a world that is sustainable and secure. We are looking for curious people, from diverse backgrounds, that are keen to work in a fast-paced and agile environment.

At NTT we trust our employees to do the right thing, even when no one is watching, which is why we offer flexibility in the workplace. The majority of our roles are hybrid, meaning we encourage a balance of working from home and our local office. Ask our recruitment team if this is a hybrid role.

**Want to be a part of our team?**

This is a key role within the Demand Marketing team, requiring the job holder to be market driven and have a good understanding of NTT’s cloud, networking and security capability. This role encompasses partnership value proposition development and marketing programs to build sales pipeline.**Working at NTT**
**Key roles and responsibilities**

**Joint partner marketing strategy**:

- Work closely with global and regional Marketing functions as well as the Alliance partner leads to build and manage the strategic partnership with our key network & collaboration partners
- Develop a one, two and three-year strategic marketing plan - in collaboration with global and regional marketing, divisional stakeholders, as well as partner counterparts - to translate strategic business objectives into executable marketing programs and tactics (striking a balance between global marketing and regional lead generation activity).
- Drive revenue, brand and communication plans and programs aligned to joint NTT Ltd. and partners’ business objectives:

- drive the global joint go-to-market plan.
- focus on differentiated solutions/services positioning.
- understand market trends and competitive plays.
- maintenance of branding, digital platforms and collateral

**Joint strategic investment agreements**
- Develop and manage the joint global strategic investment agreements to meet these organizations’ business, marketing and sales objectives.
- Drive awareness of the joint program/value proposition, as well as in-region demand generation to drive NTT Ltd. and partner pipeline, across all organizations’ stakeholders.
- Enabling our mutual teams to articulate the benefits of these initiatives and ensuring that the agree deliverables are met.
- Track, measure and report on the ROI, and financial aspects of these agreements.
**Sales enablement**
- Work with Solutions Marketing and Sales Enablement functions to develop collateral, tools and programs (aligned to global initiatives) that will equip NTT Ltd.’s, as well as the partners’ sales organizations to sell together.
- Understand what partner-developed training materials, systems and tools are accessible to NTT Ltd., and how to utilize these, where applicable.
**Partnership communication**
Develop and execute a communications plan and cadence into NTT Ltd’s and partners that will:

- Keep the partnership top of mind in these organizations
- Develop and manage structured communication and engagement plan i.e., quarterly business reviews (QBRs), quarterly marketing reviews (QMRs), partner and business updates across digital platforms, newsletters, collateral and case studies, etc.
**Communications and thought leadership programs**

Drive both strategic and tactical brand-building opportunities, in the form of:

- Big-ticket case studies
- Social media
- Events
- Speaking opportunities
**Budget management**
- Understand how to access partner marketing, and program funds to drive joint global and regional marketing activities supporting brand awareness and revenue goals.
- Actively looking for/developing opportunities to utilize these funds to benefit NTT Ltd, as well as partners.
- Develop and manage the allocated marketing budget, partner funding, and ensures that all marketing initiatives are delivered within the budget.
**Reporting and metrics**
- Ownership of metrics/measurement, i.e., key performance indicators (KPIs) and reporting, of joint marketing activities against agreed initiatives, communications and joint successes as outlined in the marketing plan.
- Monitoring and maintaining the effectiveness of marketing, market research and project development activities.
**Partner Program**:

- Engage with various stakeholders throughout the business to identify a portfolio of opportunities for our strategic partners to invest in our global partner program, ensuring close business alignment, regional buy-in and partner relevance.
- Actively engage with Alliance and business leads to encourage partners to participate and invest in the program.
- Overall project management of the Partner Program, including:

- developing and maintaining project plans around the deliverables associated with the program.
- regular communication between all stakeholders - partners, product marketing leads, alliances, regional marketing.
- working closely with campaign marketing leads to create messaging and