Senior Manager, Partner Marketing

At NTT we believe that by using innovative technology we can solve global challenges and create a world that is sustainable and secure. We are looking for curious people, from diverse backgrounds, that are keen to work in a fast-paced and agile environment.

At NTT we trust our employees to do the right thing, even when no one is watching, which is why we offer flexibility in the workplace. The majority of our roles are hybrid, meaning we encourage a balance of working from home and our local office. Ask our recruitment team if this is a hybrid role.

**Want to be a part of our team?**

This is a key role within the Demand Marketing team, requiring the job holder to be market driven and have a good understanding of NTT’s collaboration, networking, data center and security capability. This role encompasses partnership value proposition development and highly targeted sales enablement and marketing programmes to build sales pipeline.**Working at NTT**
**Key roles and responsibilities**

**Joint partner marketing strategy**:

- Work closely with global and regional Marketing functions as well as the Alliance partner leads to build and manage the strategic partnership with Cisco.
- Develop a one, two and three-year strategic marketing plan - in collaboration with global and regional marketing, Alliances, as well as partner counterparts - to translate strategic business objectives into executable marketing programs and tactics
- Drive revenue, brand and communication plans and programs aligned to joint NTT Ltd. and Cisco’ business objectives:

- Drive the global joint go-to-market plan.
- Focus on differentiated solutions/services positioning.
- Understand market trends and competitive plays.
- Maintenance of branding, digital platforms and supporting collateral

**Joint strategic investment agreements**
- Develop and manage the joint global strategic investment agreements to meet these organizations’ business, marketing and sales objectives.
- Drive awareness of the joint program/value proposition, as well as in-region demand generation to drive NTT Ltd. and partner pipeline, across both organizations’ stakeholders.
- Enabling our mutual teams to articulate the benefits of these initiatives and ensuring that the agree deliverables are met.
- Track, measure and report on the ROI, and financial aspects of these agreements.
**Sales enablement**
- Work with Solutions Marketing and Sales Enablement functions to develop collateral, tools and programs (aligned to global initiatives) that will equip NTT Ltd.’s, as well as the Cisco’s sales organizations to sell together.
- Understand what partner-developed training materials, systems and tools are accessible to NTT Ltd., and how to utilize these, where applicable.
**Partnership communication**
Develop and execute a communications plan and cadence into both organizations that will:

- Keep the partnership top of mind in both organizations
- Develop and manage structured communication and engagement plan i.e., quarterly business reviews (QBRs), quarterly marketing reviews (QMRs), partner and business updates across digital platforms, newsletters, collateral and case studies, etc.
**Communications and thought leadership programs**

Drive both strategic and tactical brand-building opportunities, in the form of:

- Big-ticket case studies
- Social media
- Events
- Speaking opportunities
**Budget management**
- Understand how to access partner marketing, and program funds to drive joint global and regional marketing activities supporting brand awareness and revenue goals.
- Actively looking for/developing opportunities to utilize these funds to benefit NTT Ltd, as well as Cisco.
- Develop and manage the allocated marketing budget, partner funding, and ensures that all marketing initiatives are delivered within the budget.
**Reporting and metrics**
- Ownership of metrics/measurement, i.e., key performance indicators (KPIs) and reporting, of joint marketing activities against agreed initiatives, communications and joint successes as outlined in the marketing plan.
- Monitoring and maintaining the effectiveness of marketing, market research and project development activities.
**Education and Training and Experience**
- A relevant degree in Sales or Marketing Management
- A minimum of 5+ years’ work experience, of which a minimum of 2 years should be in Partner/Alliance Marketing or Marketing Management within the IT industry.
- Experience in a multi-national environment is preferred.
- A proven record of accomplishment in:

- Developing business plans and multi-phase programs across multiple geographies.
- Developing and driving executive awareness and interaction, partner campaigns, value propositions, sales enablement and in partner organizations.
- Developing and executing marketing plans, funding sourcing, budget management and multi-phase programs.

**Personal Attributes and Skills Required**
- Highly collaborative - ensure alignment, do education, and build