Partner Marketing Specialist

1 week ago

Johannesburg, South Africa WatersEdge Solutions Full time

Location: Hybrid – Johannesburg or Cape TownEmployment Type: Full-TimeIndustry: B2B SaaS | HR Tech | Partnerships & EventsWatersEdge Solutions is hiring a Partner Marketing Specialist to lead the execution of co-branded campaigns and partner-led events. This role is ideal for a creative and highly organized marketer who thrives at the intersection of brand, relationships, and execution. From co-marketing toolkits to webinars and strategic events, you'll help bring partner activations to life and fuel pipeline growth across global markets.About the RoleYou’ll report to the Partnerships Manager and be responsible for the end-to-end planning and delivery of webinars, field events, and joint marketing campaigns. You’ll collaborate cross-functionally with sales, creative, and revops teams, own campaign asset creation, and ensure that every partner-facing initiative aligns with brand goals and generates measurable results.Key ResponsibilitiesPlan and execute webinars, field activations, and co-marketing campaigns with partnersCoordinate all event logistics including invites, vendor management, swag, budget, and follow-upsCreate campaign assets such as emails, landing pages, social posts, and toolkitsTrack key metrics such as MQLs, SQLs, CAC, and pipeline contribution via HubSpot, Salesforce, or PRM toolsDevelop and manage partner toolkits and co-branded content to support GTM effortsCollaborate with creative teams to deliver on-brand visuals using Canva or FigmaCommunicate effectively with partners and internal stakeholders to ensure campaign alignment and executionSupport regional campaigns and events across North America, Europe, and other growth marketsWhat You’ll Bring2–3 years of B2B marketing experience, particularly in event marketing or partner-led campaignsDemonstrated ability to manage co-marketing campaigns from start to finishStrong project management skills with attention to detail and the ability to meet deadlines

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