Digital Marketing Manager: Fibre Optic Broadband

6 days ago

Pretoria, South Africa Viv Gordon Placements Full time

**Responsibilities**:

- Digital Marketing
- Digital analysts
- Lead generation
- ROMI
- Tasked with making sure reports, analyses, and dashboards accurately reflect vital information about our digital assets. Assist with implementing and using customer relationship management (CRM) software and robust intelligence tools during data analysis work
- Work on integrating digital assets, raising brand awareness, collaborating on marketing campaigns, leading digital activation projects, and measuring the efficiency and effectiveness of digital channels
- Responsible for achieving the company’s strategic brand and business objectives by working with various divisions to provide them with guidance and working with the internal marketing team to achieve execution of strategies
- SEO - Executing tests, collecting, and analysing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns. Tracking, reporting and analysing website analytics, pay-per-click (PPC) initiatives and campaigns
- Oversee all of the tactics used to develop and cultivate long-term customer relationships. Use your skills and strategic knowledge to help us enter and succeed in new markets, advertise and sell new products, and fine-tune our customer experience programs
- Responsible for managing the end-to-end operations of our brand’s influencer marketing campaigns. Build a team of influencer partners, sponsors and other identified parties for the brand, manage communications, and coordinate with the rest of the marketing team to get maximum impact for their influencer campaigns
- Responsible for developing and executing strategies and campaigns for digital marketing efforts. Such efforts will create revenue-driving programs that build relationships with clients, as well as online audiences through the use of various digital and social media platforms
- Alongside Marketing Communications specialists, oversees the company’s interactions with the public through implementing content strategies on social media platforms. Analysing engagement data, identifying trends in customer interactions, and planning digital campaigns to build community online
- Assist with management of digital marketing budgets and record keeping of budget spent vs actual
- Research competitors and provide suggestions for improvement
- Keep abreast with industry and market trends and best practices.

**Requirements**:

- Bachelor’s Degree in Digital Marketing
- Digital Marketing experience
- Google Analytics
- Everlytic (advantageous)
- Marketing & Communication skills
- Outlook understanding
- Positive Attitude
- Strong analytical and project management skills
- Confidence
- Organisational skills
- Adaptability
- Creativity
- Good team working skills
- Communication skills
- Multi-tasking
- Attention to detail
- Time management
- Computer Competencies
- Reporting
- Research.

City: Centurion, Pretoria

Country: South Africa

Level of Expertise: Mid-Senior

Remuneration: Negotiable

Reference Number: #Viv2972

**Viv Gordon**:
MD & Consultant

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