Creative Copywriter

1 week ago

Johannesburg, South Africa Crystal Intelligence Full time

**Position summary**

**Duties and responsibilities**
- Craft short-form key messaging for campaigns, merch, booths, and sales decks.
- Collaborate with design and marketing teams to ensure messaging aligns with brand tone and visual identity.
- Adapt complex, technical ideas into accessible, engaging copy.
- Maintain and evolve our brand voice guidelines, ensuring consistency across channels.
- Edit and refine content to maximise impact and clarity.

**Requirements**:

- 3-6 years of experience in copywriting and ad content.
- Portfolio showcasing persuasive short-form copy across digital channels.
- Proven ability to write for B2B audiences, ideally in tech, SaaS, or compliance sectors.
- Strong command of English with excellent editing and proofreading skills.
- Ability to work independently and manage multiple projects in parallel.
- Comfort with feedback loops, iteration, and cross-functional collaboration.
- Bonus: Experience developing brand voice guidelines or messaging frameworks.
- Self-managed but collaborative, comfortable in async environments.
- Open to feedback from marketing, product, and leadership teams.
- Proactive contributor who can suggest creative angles, not just execute briefs.
- Works well with flexible, milestone-based timelines.

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