Senior Specialist: Paid Social Media Strategist
1 week ago
At Vodacom, we're committed to being the leading digital company empowering a connected society. We're seeking a highly skilled Senior Specialist: Paid Social Media to join our team and drive customer engagement across all relevant digital platforms.
Key Responsibilities:- Develop and execute paid social media campaign strategies to deliver on overall brand and commercial goals.
- Lead social and other biddable media advertising activities, including campaign and targeting strategies, KPIs, and targets.
- Monitor performance, identify deviating patterns, and generate insights for optimisation.
- Improve the social media technology stack, connect to Vodafone CRM, DMP, and other data pools, and ensure stable tracking.
- Drive breakthrough digital marketing innovation.
- Matric and 3-year Business related Degree or National Diploma essential.
- Minimum of 5 years relevant experience in digital media and channels.
- Experience in managing digital media for large consumer-facing brands.
- Detailed understanding of paid social advertising based on hands-on experience of managing campaigns through paid social media platforms.
- Ability to work in a complex matrix organisation and build strong relationships and credibility with multiple levels both internally and externally.
- Enticing incentive programs and competitive benefit packages.
- Retirement funds, risk benefits, and medical aid benefits.
- Cell phone and data benefits, fibre connection discounts, and exclusive staff discounts offered in collaboration with partner companies.
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