Market Intelligence Strategist
4 days ago
We are seeking a highly skilled Senior Market Intelligence Analyst to join our team. As a key member of our organization, you will play a critical role in driving business growth through data-driven insights and strategic recommendations.
About the Role:The successful candidate will be responsible for conducting market research, analyzing customer preferences, and identifying trends in the solar energy sector. You will also develop forecasts, track industry innovations, and provide data-driven insights to support business decisions.
In this role, you will have the opportunity to work with cutting-edge technology, innovative financing models, and customer-centric design to drive the transition to sustainable energy.
Key Responsibilities:
- Conduct deep-dive research into residential, commercial, and industrial solar markets
- Analyze customer preferences, adoption barriers, and decision-making factors
- Stay ahead of macroeconomic, regulatory, and policy shifts shaping the energy sector
- Track innovations in solar technology, energy storage, and financing models
- Develop market forecasts to assess demand, penetration, and revenue potential
- Use data analytics tools to identify growth opportunities and market risks
- Benchmark the company's position against global and local solar industry players
- Provide scenario planning and risk assessments for strategic initiatives
- Supply data-driven insights for business cases and investment decisions
To be successful in this role, you will need:
- A Bachelor's degree in Economics, Business, Marketing, Finance, Engineering, Data Analytics, or a related field
- 3+ years of experience in market intelligence, business analytics, consumer insights, or strategic research
- Previous experience in a similar role with at least 3 years' renewable energy experience, primarily in the Solar PV and BESS sector
- Strong analytical mindset with expertise in market sizing, forecasting, and competitive intelligence
- Proficiency in data tools (Excel, Power BI, Tableau, SQL, or similar)
- Ability to translate complex data into clear, actionable insights
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