Market Strategy Director
7 hours ago
We are seeking a Market Strategy Director to join our team at Tower Group. As a seasoned professional, you will be responsible for developing and executing market research strategies to drive business growth and lead cross-functional teams.
About the Role:
- Develop and execute market research strategies to understand customer needs and preferences.
- Design value propositions that meet customer needs and create unique differentiation.
- Work with sales and marketing teams to test propositions in the market and drive revenue growth.
Key Responsibilities:
- Conduct market research to gather data on trends, competitor propositions, and industry dynamics.
- Collaborate with industry vertical leads and teams to unlock growth in scaling industries and strategic accounts.
- Develop and maintain relationships with internal and external stakeholders to drive growth.
Requirements:
- Business acumen and data-driven decision making.
- Analytical thinking and problem solving.
- In-depth understanding of segmentation strategies and proposition management.
What We Offer:
$180,000 - $250,000 per annum, depending on experience.
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