Content Strategist

6 hours ago


Cape Town, Western Cape, South Africa Liquid Thought Full time
Job Opportunity

Liquid Thought is seeking a highly skilled and experienced communications specialist to join our team. As a key member of our marketing team, you will be responsible for creating and implementing effective marketing communications strategies that drive business results.

Key Responsibilities

Develop and execute content marketing strategies across various channels, including website, social media, and email marketing.


• Create high-quality, engaging content that resonates with our target audience, including blog posts, articles, and social media posts.


• Collaborate with the design and creative agencies to develop marketing collateral, including brochures, flyers, and event materials.


• Manage and maintain our brand's online presence, including social media and website content.


• Analyze and report on the effectiveness of our marketing campaigns, providing insights and recommendations for improvement.

Requirements


• 5+ years of experience in communications or content development role.


• Proven track record of creating effective marketing content that drives business results.


• Excellent writing, editing, and proofreading skills.


• Strong understanding of digital marketing channels and their role in the marketing mix.


• Experience with script writing for video and creating content for CSI projects.


• Good command of the English language and ability to communicate effectively with stakeholders.

Preferred Qualifications


• Bachelor's Degree in Communications, Journalism, or related field.


• Experience working in a creative agency or financial services industry.


• Strong stakeholder management skills, including C-suite.


• Ability to work independently and as part of a team.


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