Strategic Tourism Marketing Director
14 hours ago
Key Responsibilities:
- Develop and Implement Integrated Marketing Strategies
- Conduct in-depth research on target audiences, competitors, and industry trends to inform business decisions
- Drive product and market development initiatives, fostering innovation and growth
- Oversee the performance of all social media channels, leveraging their potential for brand awareness and customer engagement
- Manage and optimize digital, display, and PPC campaigns to ensure maximum impact
- Design and execute successful strategies for all social media platforms, enhancing online presence and reputation
- Collaborate with external partners such as media representatives, bloggers, and production houses to secure beneficial coverage
- Lead public relations efforts, maintaining a positive brand image and messaging across various platforms
- Provide insightful market analysis and reporting to measure and improve performance, driving continuous improvement
- Manage and lead the E-Learning department, ensuring seamless operations and high team performance
Requirements:
- Diploma, Bachelor's or Honours degree in Marketing or a related field
- At least 10 years of experience in the Tourism sector, demonstrating expertise and leadership skills
- Proven track record in managing and leading teams, with a strategic mindset and excellent communication skills
With a passion for travel and tourism, combined with experience and leadership skills to drive impactful marketing campaigns, we invite you to apply for this exciting opportunity.
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