Customer Value Strategist

2 weeks ago


Cape Town, Western Cape, South Africa Deka Minas Pty Ltd Full time
Job Description:Customer Value Management Specialist

Deka Minas Pty Ltd seeks a skilled Customer Value Management Specialist to contribute to organisational goals by ensuring effective planning and execution of the Customer Value Management Strategy.

The ideal candidate will have a proven track record of success in developing and executing marketing campaigns, with expertise in Customer Relationship Marketing and digital marketing practices.

Key Responsibilities:

  • Develop, plan and implement customer onboarding and reactivation journeys for relevant brands.
  • Work with business units to roll out customer retention strategies.
  • Define and implement activities to deliver against CVM targets and ensure alignment with brand and channels.

Requirements:

  • Grade 12 (Standard 10) with university entrance.
  • Relevant 3-year business-related degree in Marketing Management or Customer Relationship Marketing.


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