Content Strategist
2 days ago
Job Overview:
MBA-Exchange is seeking a highly talented Marketing Copywriter & Content Producer to join our team in Cape Town.
We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market-related total remuneration package that allows full flexibility according to your needs, a great work environment, and a promise that you won't be bored as long as you are prepared for a challenge and want to build something great.
This position reports to the Head of Brand & Communications.
- Writing, developing, producing, and delivering multi-channel content and campaigns across video, audio, visual, and written mediums to engage a diverse range of audiences aligned with MBA-Exchange's brand marketing strategies and initiatives and overarching strategic priorities.
- Researching and keeping the team abreast of competitor trends and best practices with regards to communications.
- Measure and track engagement with content and user results and data to strategically inform future efforts and outputs.
- Must be able to grasp Marketing and/or Creative briefs from ATL campaigns to CRM initiatives and work with the team to craft compelling content that brings the idea to life.
- Undertake content planning and effectively brief collaborators and additional creative team members as required.
Key Responsibilities:
- Top of the class written communication and creative copywriting skills.
- Razor-sharp and lightning-quick proofreading accuracy with an obsessive eye for detail.
- Ability to write different types of copy consistently depending on its purpose.
- Capability to present creative ideas succinctly (written & verbal).
- A grounding in Marketing and Communication principles.
- Highly organized and efficient, can work towards and meet tight deadlines.
- Creatively-minded with an ability to craft numerous campaigns across multiple departments.
- Results-oriented with a can-do attitude.
- High energy with a thirst for knowledge and willingness to learn.
- A passion for delivering outstanding customer experiences.
- Ability to work in a fast-paced environment.
- Experience in writing for online, blogging & social media (advantageous).
- Experience in creating content for brands (advantageous).
- Bilingual in English / Afrikaans (advantageous).
Requirements:
- A minimum of 4 years working in copywriting / content production and/or related digital marketing.
- Bachelor's Degree or equivalent qualification in communications, copywriting, English language or related degree.
- Experience in an e-commerce environment (advantageous).
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