Brand and Campaign Coordinator

7 days ago


Cape Town, Western Cape, South Africa Career Custodians Full time
About the Role

We are seeking a highly skilled Brand and Campaign Coordinator to join our dynamic team at Career Custodians. As a key member of our marketing department, you will be responsible for developing and executing marketing campaigns that align with our brand's vision and business goals.

Key Responsibilities
  • Campaign Strategy and Execution: Develop, execute, and manage marketing campaigns that drive business results and enhance our brand's reputation.
  • Brand Management: Ensure consistent brand messaging across all channels, from digital platforms to print materials, maintaining the highest standards of visual and verbal communication.
  • Content Creation: Collaborate with our creative team to craft engaging content, including social media posts, blogs, email newsletters, and other marketing collateral.
  • Market Research: Conduct in-depth research to understand target audience trends, competitors, and emerging market opportunities.
  • Performance Analysis: Monitor and analyze the effectiveness of campaigns using metrics and data insights, adjusting strategies as needed to optimize performance.
  • Cross-functional Collaboration: Work closely with other departments to ensure seamless campaign integration and alignment with broader company initiatives.
  • Event Coordination: Assist in the planning and execution of brand-related events and activations.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in brand management and campaign coordination.
  • Strong project management skills with the ability to juggle multiple campaigns at once.
  • Excellent written and verbal communication skills.
  • Creative mindset with a keen eye for detail.
  • Proficiency in marketing tools and analytics platforms.
  • Ability to thrive in a fast-paced, dynamic environment.
Competencies
  • Verbal Communication and Comprehension – Expert English Standard / Other languages an advantage
  • Cognition/thinking: Analysis/Reasoning / Strong Decision making & judgement skills
  • Personal effectiveness: Self-Management / Stress Tolerance / Attention to detail
  • Interaction with others: Influencing others - Leadership / Teamwork
  • Management qualities: Business Alignment / Strategic Vision / Team development experience


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