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Digital Marketing Strategist
1 week ago
At CanMar Recruitment, we match businesses with top talent in the Healthcare, Health Tech, Government, Legal, Non-Profit, and Public Sector industries.
This role is ideal for a self-motivated, stellar communicator with a knack for creating engaging content and a passion for digital excellence.
Job Description:
- Brand Building: Develop and implement marketing strategies that reinforce our brand identity and increase market presence.
- Content Creation & SEO: Produce compelling content for blogs, ensure website optimization for search engines to increase organic traffic.
- Website Management: Maintain and update our website via WordPress, enhancing UI and UX in collaboration with designers to ensure a seamless user experience.
- Social Media Management: Create and curate engaging content, manage posts, and interact with followers to grow social media presence by at least 20% each month.
- Google Listings Management: Regularly update and manage Google business listings to ensure all information is accurate and up-to-date.
- Partnership Building: Identify and establish strategic partnerships to enhance brand visibility and reach.
- Online Reputation Management (ORM): Monitor and respond to comments and feedback on social media and other platforms to maintain a positive brand image.
Requirements:
- Proven experience in digital marketing, including SEO, content creation, internal marketing, social media management, and website maintenance.
- Excellent written and verbal communication skills.
- Strong understanding of UI/UX best practices.
- Proficiency in WordPress and other content management systems.
- Ability to work collaboratively with design teams to implement visual and functional improvements.
- Outgoing personality with the ability to engage with partners and online communities effectively.
- Self-motivated with the ability to work independently and drive projects to completion.