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Digital Marketing Strategist

2 weeks ago

Cape Town, Western Cape, South Africa Ntice Search Solutions Full time

At Ntice Search Solutions, we're seeking a seasoned Content Marketing Specialist to spearhead our digital marketing efforts.

Key Responsibilities:
  • Create and execute comprehensive content marketing strategies that align with our business objectives.
  • Develop high-quality, engaging content for various platforms, including social media, websites, campaigns, and email marketing.
  • Optimize content using search engine optimization (SEO) and search engine marketing (SEM) best practices to boost visibility and performance.
  • Analyze content performance using Google Analytics and paid media tools, making data-driven decisions to adjust strategies accordingly.
  • Collaborate with internal teams to craft creative and impactful marketing materials.

Requirements:

  • A minimum of 5 years of experience in content marketing, copywriting, or digital strategy.
  • Proficiency in SEO, SEM, and paid media tools, such as Google Ads and Facebook Ads Manager.
  • A proven track record of crafting platform-specific, engaging content for diverse audiences.
  • An analytical mindset with experience in tracking and optimizing content performance.
  • Prior experience in the fintech, e-commerce, or digital marketing industries is highly desirable.