Brand Strategist

2 weeks ago


Durban, KwaZulu-Natal, South Africa Express Employment Professionals (Durban South) Full time
{"Job Title": "Brand Manager", "Job Description": "Key Responsibilities

As a Brand Manager at Express Employment Professionals (Durban South), you will be responsible for driving brand growth and market share expansion through strategic planning and execution.

Key Accountabilities
  • Develop and implement brand strategies that align with business objectives.
  • Manage and execute marketing plans, including ATL and BTL development, planning, and budget management.
  • Conduct market analysis and consumer insight management to inform brand decisions.
  • Oversee new product development, from ideation to launch, ensuring products meet consumer needs and quality standards.
  • Manage cross-functional teams and collaborate with stakeholders to achieve business objectives.
  • Provide monthly reporting to senior stakeholders on brand performance and future plans.
Requirements
  • BCom/Btech Marketing/IMM Degree
  • Minimum 5 years' experience in brand management in an FMCG industry (preferably in personal care/healthcare category).
  • Strong understanding of brand building principles and strategies.
  • Proven experience as a Brand Manager or in a similar role with a working understanding of all business functions and key FMCG processes.
  • Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.
  • Exceptional communication and presentation skills, with the ability to effectively influence stakeholders at all levels.
What We Offer

As a Brand Manager at Express Employment Professionals (Durban South), you will have the opportunity to work with a dynamic team and contribute to the growth and success of our business.

", "lang_code": "en"}

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