Performance Improvement Manager Data Driven

5 days ago


Cape Town, Western Cape, South Africa Collinson Group Full time

Collinson Group is a global company dedicated to helping the world travel with ease and confidence.

We offer a unique blend of industry and sector specialists who together provide market-leading airport experiences, loyalty and customer engagement, and insurance solutions for over 400 million consumers.

We operate Priority Pass, the world's original and leading airport experiences programme, which offers travellers access to a network of 1,500+ lounges and travel experiences in over 650 airports across 148 countries.

We work with payment networks, banks, airlines, and hotel groups worldwide.

About the Role

This role focuses on fostering a culture of experimentation & personalisation across Collinson's digital touchpoints.

You will design, execute, and evaluate A/B and multivariate tests to optimise customer journeys and improve user experiences.

You will leverage data-driven insights and advanced testing methodologies to identify opportunities to remove friction, enhance user satisfaction, and maximise conversion rates.

Main Responsibilities
  • Develop and implement a comprehensive customer journey optimisation framework.
  • Establish workflows and align cross-functional teams to deliver seamless, optimised customer experiences.
  • Leverage tools like Optimizely to design and execute A/B and multivariate experiments.
  • Evaluate experiment results and make data-driven decisions.


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