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Customer Journey Strategist

2 months ago

Pretoria, Gauteng, South Africa Boardroom Appointments Full time
{"title": "Customer Journey Specialist", "description": "Job Summary

Boardroom Appointments is seeking a highly skilled Customer Journey Specialist to join our team. As a key member of our marketing team, you will be responsible for developing and implementing customer journey strategies that drive sales conversion and customer lifetime value.

Key Responsibilities
  • Develop and implement customer journey management strategies to drive sales conversion and customer lifetime value.
  • Manage email drip campaigns in Mailchimp and Marketing Cloud to optimize customer journeys.
  • Customize and configure CRM marketing systems to meet the organization's specific needs.
  • Implement and manage CRM systems to streamline customer interactions and improve overall efficiency.
  • Set Email Marketing benchmarks and targets.
  • Cross-functional team collaboration to ensure implementation and optimization of customer journeys.
  • Schedule promotional and ad hoc tactics across platforms.
  • Ensure data accuracy, integrity, and security within the CRM platform.
Requirements
  • Minimum Requirements:
    • Matric [Grade 12]
    • Diploma (Communications / Marketing)
    • 5 years
  • Responsibilities:
    • Strategic management and support
    • Data tracking and reporting
    • Continuous improvement
    • Marketing administration
    • QMS
What We Offer

Boardroom Appointments offers a dynamic and supportive work environment, with opportunities for professional growth and development.

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