Strategic Insights Manager
2 months ago
About the Role:
At Ad Talent Africa, we are seeking a talented Senior Insights Strategist to join our team. In this role, you will be responsible for developing insights to support our clients' marketing objectives and drive ROI.
Your Key Responsibilities:
- Develop compelling storylines from a convergence and multichannel perspective.
- Evaluate briefs and provide strategic recommendations for clients and advertisers.
- Proactively generate ideas to enhance client media strategies.
- Prepare and deliver presentations to clients and advertisers.
- Take a proactive approach in analyzing various sectors and devising comprehensive 360-degree solutions.
What We Are Looking For:
- A degree or equivalent in Marketing, Advertising, or Media Studies.
- A minimum of 5 years of experience in a mid-level position within a large Media or Market-related organization.
- Access to your own vehicle, a valid SA Driving License, and the ability to travel with your own transport.
Key Skills and Qualifications:
- Extensive knowledge of market, consumer, and research dynamics.
- Proficiency in common media tools, advanced media tools, and emerging media tools.
- Strong commercial understanding and experience.
- Proven analytical and problem-solving skills to support our sales strategy.
- A deep understanding of data collection, consolidation, integration, and analysis to inform multichannel solutions.
Why Join Us:
- Be part of a dynamic and innovative media solutions group.
- Contribute to the development of multichannel skills across our group.
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