Web Optimization Specialist

2 days ago


Durban, KwaZulu-Natal, South Africa Mass Staffing Projects Full time

Unlock Your Potential with Us

About Mass Staffing Projects

Mass Staffing Projects is a leading global consumer and sensory research agency specialising in food, drink, personal, and household care research. We partner with over 50% of the top 100 global food and drink brands to deliver exceptional insights and solutions.

Our team consists of more than 850 highly skilled professionals, including research experts, data scientists, and sensory specialists. With offices in multiple countries, we offer a global reach that enables us to deliver exceptional results.

What Sets Us Apart

We're a people-first company that values collaboration, honesty, and mutual trust. Check us out on Glassdoor to see our ratings and hear from our employees. You'll find we're a fantastic place to work, with a supportive culture and opportunities for growth.

The Role We're Hiring For

As the SEO Manager, you'll be responsible for driving our global SEO strategy, improving our web properties, and working with multiple teams to identify SEO opportunities. You'll need to stay up-to-date with the latest SEO trends and technologies to drive business growth.

The successful candidate will have a strong background in SEO, with experience in technical SEO, on-page optimisation, and content creation. You'll need to be able to collaborate with our growth marketing team and other stakeholders to achieve our business goals.

Key Responsibilities

  1. Develop and implement our global SEO strategy.
  2. Work closely with the Head of Acquisition to define SEO strategies.
  3. Identify and develop opportunities for improvement, testing, and innovation with organic search.
  4. Use AI writing assistants to create scalable, SEO-optimised drafts.
  5. Perform in-depth and regular audits of sites and competitor performance analysis.
  6. Stay current with search engine algorithm changes and SEO industry trends.

Requirements

  1. 5+ years' experience in technical SEO.
  2. Expert knowledge of web indexing, crawling, and search engine algorithms.
  3. Strong experience using SEO & intelligence tools.
  4. Top-class writing skills and excellent communication skills.
  5. Experience in B2B marketing is desirable.
  6. Ability to multitask and meet deadlines.
  7. Strong attention to detail.

At Mass Staffing Projects, we're committed to employee happiness and well-being.

We offer competitive salaries, ample holiday allowances, and unparalleled training opportunities. Our vibrant culture and talented team make us a great place to work.



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